What are the responsibilities and job description for the Graphic Designer position at tag?
About Us: tag is a 50-year-old leading wholesale home décor lifestyle brand renowned for our unique blend of style and quality. We pride ourselves on offering an exceptional range of products that transform living spaces. We are seeking a creative and experienced Graphic Designer to join our team and contribute to our visual storytelling. We look forward to welcoming a creative professional who can contribute to elevating our brand’s presence in the market.
For 50 years, tag has believed in the power of beautiful objects to inspire connected moments with friends, family and loved ones. Blending beauty with function, tag produces everyday and seasonal home décor items that always make beautiful, intuitive sense. They are designed to connect our customers to what is new, inspiring and helpful to them. Our innovative thinking and fresh approaches lead to interesting designs and products that our customers want to use and gift. We believe the world can be made that much brighter by beautiful things.
Job Purpose: The Graphic Design role at tag is a challenging yet rewarding opportunity for a seasoned graphic designer passionate about home décor and visual storytelling. The Graphic Designer will be responsible for creating compelling visuals that effectively communicate our brand identity across various channels. This role requires a professional with 3-5 years of experience in graphic design, a keen eye for detail, and a strong portfolio demonstrating creativity and expertise in design principles.
Duties and Responsibilities:
- Visual Content Creation: Develop creative designs for print and digital media including catalogs, brochures, website graphics, email campaigns, signage, postcards, flyers, ads, videos and any other marketing communication materials.
- Brand Consistency: Ensure all designs align with tag’s brand guidelines and maintain consistency across all marketing materials.
- Project Collaboration: Work closely with the marketing team to conceptualize, design, and execute creative projects that meet business objectives.
- Market Trend Analysis: Stay updated with industry trends, design innovations, and competitors’ visual strategies to continuously improve our visual presence.
- Layout and Typography: Craft visually appealing layouts and select appropriate typography for various marketing and promotional materials.
- File Preparation: Prepare print-ready files and digital assets in accordance with specifications for both in-house and external vendors and customers.
- Feedback Implementation: Incorporate feedback from team members and stakeholders to refine and enhance design deliverables.
- Email Analytics: Monitor key metrics like open and click-through rates to refine content and segmentation strategies.
Qualifications:
- Experience: 3-5 years of professional graphic design experience, preferably in retail, wholesale, or home decor industries.
- Education: Bachelor’s degree in Graphic Design, Visual Communications, or a related field.
- Experience in designing for e-commerce or retail sectors.
- Knowledge or interest in photography/photo art direction is a plus.
- Experience with color and prepress/printing/production is a plus.
- Knowledge of current trends in home decor and lifestyle design.
- Familiarity with motion graphics or video editing is a plus.
Skills and Competencies:
- Technical Skills: Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Microsoft Office Suite (Excel, Word, PowerPoint)
- Portfolio: A strong, diverse portfolio showcasing your design expertise across various media.
- Creativity & Innovation: Ability to translate abstract ideas into compelling visual designs with a high level of creativity.
- Attention to Detail: Exceptional eye for detail, color, typography, layout. Consistently produce accurate and on-time materials.
- Time Management: Excellent organizational skills with the ability to manage multiple projects simultaneously and accommodate changing priorities.
- Communication: Strong verbal and written communication skills; ability to effectively present and explain design concepts.
- Team Player: Demonstrated ability to work collaboratively in a fast-paced, dynamic team environment.
Physical Requirements:
- Sitting, Standing, Walking
- Lifting, raising or lowering an object from one level to another (includes upward pulling)
- Carrying, pushing or pulling office items up to 10 lbs.
- Prolonged use of computer involved; use of hands and finger coordination; Specific vision abilities required by this job include close vision, distance vision. Color vision, depth perception and ability to adjust focus.
Benefits:
- Health insurance
- Dental insurance
- Vision insurance
- Employee assistance program
- Flexible Spending Account
- Health savings account
- 401(k)
- 401(k) matching
- Company paid life insurance and long-term disability insurance
- Voluntary Life insurance
- Voluntary Short-Term Disability
- Paid time off
**The successful candidate must be able to pass a pre-employment background check and drug screening.
Salary : $50,000 - $60,000
