What are the responsibilities and job description for the Vice President, Client Service position at Targetbase Marketing?
As a data-driven, strategic marketing agency, we believe our clients become stronger when they leverage the wealth of information consumers provide every day. At Targetbase, we integrate technology, analytics, creative, digital and strategy to create a better consumer experience, which improves consumer engagement and drives a more profitable outcome for clients
JOB SCOPE & PURPOSE
On a given day, a Vice President of Client Service will :
- Lead efforts to expand existing client business; generating new strategies, opportunities, and networks for agency growth
- Develop and maintain a thorough understanding of Targetbase's offering across communications, analytics, and technology solutions
- Learn clients business, brands, customers, and competitive environments in order to proactively offer new ideas to established clients, complementing and expanding the current scope
- Drive organic growth by seeking opportunities to extend Targetbase's role across the entire product portfolio, with a strong focus on communications penetration within existing client bases
- Identifying and pursue new project and revenue opportunities within the Omnicom / OPMG network and sister agencies
- Lead pitches for new business, new clients, and expansion efforts
- Partner with Finance to ensure financial contracts and service level agreements fairly represent the agency and client
- Attend and fully participate in client briefs, client presentations, and client research as needed
- Develop periodic, regular client satisfaction surveys to ensure a formalized exchange of feedback on assigned client accounts and taking appropriate steps to create a high degree of client satisfaction
- Build senior-level relationships with clients and being viewed as an indispensable member of the overall project team
- Contribute to building a positive agency culture while building positive working relationships with other competencies and clients; building relationships with each of the competency leads and teams that will assist in the achievement of successful projects
- Organize opportunities for Targetbase employees to learn about the activity on respective businesses, focusing on successes and failures
EDUCATION & EXPERIENCE
Experience in leading data-driven campaign strategy and providing senior counsel to clients
KNOWLEDGE & ABILITY
We work a hybrid schedule - 3 days in office and 2 days working from home. Candidates must local to the DFW area and willing to be onsite in the office 3 days a week.
Targetbase is a part of Omnicom Precision Marketing Group (OPMG). OPMG aligns Omnicom's global digital, data and CRM capabilities to deliver precisely targeted and meaningful customer experiences at scale. Using its universal framework of connected data, connected intelligence and connected experiences, OPMG provides services that include data-driven product / service design, technology strategy and implementation, CRM / loyalty strategy and activation, econometric and attribution modelling, technical and business consulting and digital experience design and development.
CS-DAL-24-135
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