What are the responsibilities and job description for the Growth Initiatives & Category Manager position at Tatte Bakery & Cafe?
Summary of Responsibilities
- Lead periodic category analyses and reporting that deepen organizational understanding of opportunities and risks in product mix, growth, and incrementality for the café, catering, and ecommerce business units
- Support after action review assessments of seasonal menus, holiday performances, and café/market tests
- Monitor and report on in-market competitors/peers for menu structure strategies, menu offerings, and pricing benchmarks
- Conduct ad hoc secondary research to support collective understanding of industry and consumer trends that have an impact on our business
- Conduct ad hoc marketing campaign funnel analyses for Tatte’s eCommerce business unit as well as future state initiatives involving other owned, earned, and/or paid initiatives
- Work closely with the Director of Sales Growth to develop guest and category hypotheses, strategies, and tests that reinforce Tatte’s brand purpose and concept essence, while delivering on sustainable penny profit growth opportunities.
- Other duties as assigned
Working Conditions / Essential Functions
- Able to work Monday to Friday
- Able to sit and read
Position Requirements
- Minimum 3 years of experience conducting business analysis (e.g., sales reporting, category management reporting, growth decomposition, opportunity assessments, and/or forecasting etc.)
- Bachelor's degree
- Comfortable presenting findings and recommendations
- Self-starter
- Flexible mindset
- Detail-oriented
- Capable of managing parallel workstreams
- Willingness to learn and grow new skills and responsibilities over time
- Exceptional Excel and PowerPoint skills
Preferred Skills
- Prior roles in Category Management, Analytics, Financial Analysis or Consumer Research
- Any elements of a customer research skill set – e.g., qualitative and/or quantitative experience; satisfaction, innovation, and/or brand tracking study design, analysis or reporting
- Experience with additional tools and resources – Business Intelligence/Data Visualization (e.g. PowerBI), Syndicated Data Sources (e.g. NPD/CREST)
- Restaurant or CPG experience a plus
- Master’s degree/MBA
Our Benefits and Perks
- Competitive pay ($85,000-$110,000 & position is bonus eligible), commensurate with experience and skills
- 401(k) (with a vesting match)
- Free employee assistance program services
- Health, dental and vision insurance
- Free drinks and generously discounted meals
- Exciting potential for growth with a rapidly growing company
Tatte is an E-Verify Employer
Salary : $85,000 - $110,000
