What are the responsibilities and job description for the SEO Manager position at Taxwell?
Taxwell helps everyday Americans get every tax advantage they deserve by finding credits and deductions they never even knew existed. Our tax preparation software offers easy guidance and ensures your maximum tax refund. We strive to build a team of like-minded experts in both tax and technology who align with our brand purpose, are advocates for our customers and have a fresh, non-traditional approach to the tax industry.
Position Summary
TaxAct is seeking an SEO Manager to help execute our B2C and B2B businesses' SEO strategy. As an SEO expert, you'll work with SEO Leadership to execute effective strategies to boost authority, enhance search engine rankings, and drive traffic and revenue growth. The ideal candidate is a Keyword Research wizard and has a strong background in SEO best practices and a proven track record in running and executing successful SEO campaigns and strategies.
Duties & Responsibilities :
- Work with SEO Leadership on strategy and tactics
- Execute a comprehensive SEO strategy aligned with business objectives.
- Follow the established SEO roadmap, ensuring timely and effective implementation including meta updates, on-page optimizations, interlinking, backlink building, technical updates, etc...
- Conduct ongoing keyword research, identify opportunities, and benchmark against competitors.
- Create and oversee SEO-driven content to enhance authority and rankings.
- Help SEO leadership partner with content creators, developers, paid search, and agency partners to plan, execute and track SEO initiatives
- Advocate for SEO across internal teams
- Conduct technical site analyses, site audits and help SEO Leadership prioritize SEO roadmap.
- Help inform SEO Leadership by tracking and reporting weekly on rankings and traffic
- Plan and execute A / B tests, evaluate results, and drive improvements.
- Stay updated with industry trends, algorithm updates, and competition.
Education & Experience :
Comprehensive Benefits
We offer a competitive salary, outstanding benefits package that includes medical, dental, vision, life insurance, unlimited PTO, and 401(k) with company match.
At TaxAct, we believe our work benefits from the diverse perspectives of our employees. As such, TaxAct welcomes and celebrates diversity and inclusion and is committed to equal opportunity employment. At TaxAct, you can expect a supportive, open, and inclusive atmosphere and a team that values your contributions.
TaxAct is committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants without regard to race, color, religion, sex, national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, veteran status, and any other status protected under federal or state law. TaxAct considers information gathered in the hiring process, including information on this application, confidential, and only shares it on a need-to-know basis or as required by law.
If you need assistance or accommodation due to a disability, you may contact us at HR@TaxAct.com or by calling 972-870-6430 to speak with a member of the HR Talent Acquisition team.
At Taxwell, we believe our work benefits from the diverse perspectives of our employees. As such, Taxwell welcomes and celebrates diversity and inclusion and is committed to equal opportunity employment. At Taxwell, you can expect a supportive, open, and inclusive atmosphere and a team that values your contributions.
Taxwell is committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants without regard to race, color, religion, sex, national origin, age, disability, marital status, sexual orientation, gender identity, veteran status, and any other status protected under applicable law. Taxwell considers information gathered in the hiring process, including information on this application, confidential, and only shares it on a need-to-know basis or as required by law.
If you need assistance or accommodation due to a disability, you may contact us at HR@Taxwell.com or by calling 828-349-5703 extension 6049 to speak with a member of the HR Talent Acquisition team.
