What are the responsibilities and job description for the Vice President, Brand Partnerships, Real Estate + Hospitality position at Tbwa Chiat/Day Inc?
New York, N.Y.
ABOUT ORCHESTRA
Orchestra is a new communications company that helps brands and organizations reach audiences in a more effective and precise way. Its growing team of 700 storytellers and strategists is shaping what's next in communications, with experience that spans consumer, technology, climate and sustainability, education, healthcare, philanthropy, real estate, travel, hospitality and arts and culture, to name a few. Since 2022, it’s acquired nine firms, including : BerlinRosen, Civitas Public Affairs Group, Derris, Glen Echo Group, Inkhouse, M18, Message Lab, Onward and Small Girls PR. It also launched Brightmode, a talent acquisition firm for communications professionals. Learn more at : www.orchestraco.com.
People of color, people with disabilities and women are strongly encouraged to apply. Orchestra is committed to building and maintaining a diverse staff.
ABOUT THIS ROLE
Orchestra is seeking a Vice President of Brand Partnerships to establish and lead our brand partnerships efforts across our Real Estate Hospitality verticals within M18 and BerlinRosen. This role is pivotal in creating strategic partnerships for our clients which include award-winning hotels, city-defining real estate projects, and travel destinations. The ideal candidate for this role has a proven track record of successfully generating innovative, interesting partnerships in the real estate or hospitality space, and has a broad, well-established network from which to leverage and implement ideas that extend beyond our existing client base.
Note : This role is based in New York, N.Y. on a hybrid schedule.
ACCOUNTABILITIES AND QUALIFICATIONS
As Vice President of Brand Partnerships, Real Estate Hospitality, you will…
- Work closely with existing teams, deeply immersing yourself in our client roster, to proactively identify culturally relevant and on-brand activities for both existing clients and potential partners to showcase client properties and support business goals.
- Create and execute a partnerships strategy that connects our network of clients with each other and external partners, promoting impactful and mutually beneficial collaborations that align with diverse client objectives.
- Proactively assess and determine the strategic value of client participation in high-impact events and key cultural moments (e.g., Art Basel, SXSW, Formula 1, Aspen Ideas Festival, etc.), ensuring our clients partner, sponsor, attend or collaborate on events that enhance their brand objectives.
- Cultivate and maintain impactful and trusting relationships with clients, internal stakeholders, brands, and potential partners.
Essential skills :
Note : Interested in this role but it’s not quite the right match? Applicants who meet some but not all or exceed the above criteria are still encouraged to apply! We are eager to speak with candidates with diverse backgrounds and can assess role leveling on an individual basis.
WORKING AT ORCHESTRA
Compensation philosophy : Orchestra offers competitive industry rate salary bands with the goal of retaining and growing talented individuals. We regularly review and adjust our compensation structure as needed to ensure equity across teams and levels.
Salary range (commensurate with experience and skills) : $130,000-$150,000.
Vice Presidents are eligible for end of year bonuses based on firm, team and individual performance.
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Salary : $130,000 - $150,000
