What are the responsibilities and job description for the Category Management Strategic Insights Leader position at Tea Forté Inc.?
Job Description
The Category Management Strategic Insights Leader role at Tea Forté Inc. is an exciting opportunity for a motivated individual to drive business growth and innovation in the fast-paced consumer goods industry.
About Us
Tea Forté Inc., headquartered in Maynard, MA, is a leading premium coffee and tea company with a global reach of over 100 countries. Our company is fueled by a strong portfolio of global, regional, and local brands that are deeply rooted in diverse coffee and tea cultures.
Job Summary
We are seeking a highly skilled Category Management Strategic Insights Leader to join our team. As a key member of our organization, you will be responsible for delivering actionable insights and strategic recommendations that support sales growth and category management excellence.
Main Responsibilities
- Leverage syndicated data and retailer insights to develop informed growth strategies and optimize trade plans.
- Partner with Consumer Insights and Marketing teams to deliver integrated consumer, shopper, and category insights and actionable recommendations.
- Accelerate data analysis by developing tools that integrate multiple data sources and provide a holistic omnichannel view of category performance.
- Create monthly category scorecards tracking sales trends, distribution, pricing, promotion, and competitive activity.
- Initiate and lead quarterly category review sessions to educate the sales team on key category trends and insights.
- Develop customer presentations that deliver retailer-centric and fact-based selling stories to drive category decisions.
- Proactively develop category management presentations for customer line reviews.
- Deliver post-promotion analysis with recommendations to optimize trade plans.
- Drive forecast accuracy improvement by providing insights on channel, customer, and category market trends as part of the integrated business planning process.
- Identify and proactively elevate business risks and opportunities backed by data and translated into actionable recommendations.
- Provide custom category management reporting and special project work to the leadership team as needed.
- Maintain expertise of category management best practices, processes, and applications.
Requirements
- Bachelor's degree from an accredited institution required.
- A minimum of 7 years of CPG experience with a focus on category management or business analytics/shopper insights.
- Nielsen or Circana/IRI experience required; experience with NPD, Pyxis, or Numerator a plus.
- Proficiency with MS Office Suite, with demonstrated mastery of Excel and PowerPoint to create effective sales presentations.
- Demonstrated strategic storytelling skills that leverage insights to build actionable recommendations.
- Experience translating channel, category, and customer insights into growth strategies.
- Exceptional communication skills (verbal, written, and presentation).
- Proven ability to identify and solve problems then implement solutions.
- Ability to work independently and collaborate cross-functionally.
- Strong organizational and time management skills.
- Collaborative, proactive, driven, and self-motivated.
- Experience working with NetSuite is a plus.
About Tea Forté Inc.
Tea Forté Inc. is a leading global tea and coffee company with a rich history and heritage deeply rooted in diverse coffee and tea cultures. We supply high-quality products to customers worldwide, with a focus on delivering exceptional taste experiences through our global, regional, and local brands.
