Demo

Brand Manager Global Brand Development & Marketing

TeamPeople
Pawtucket, RI Temporary
POSTED ON 4/18/2025
AVAILABLE BEFORE 5/17/2025

Primary Function

Prominent Big Brand has an immediate need for a detail-oriented, innovative consumer marketer, and brand developer to lead the global product development and line planning activities as well as marketing processes to drive our high-profile franchise brand.


In this role, you will partner with cross-functional teams (design & development, packaging, engineering, demand planning, operations, regional marketing, digital marketing, public relations, global consumer insights, and franchise team) on all phases of toy product development and toy marketing.


The successful candidate will need to be a proactive, high energy, collaborative and responsive team member with a mindset that combines strong creative acumen with analytic based judgment.

Top candidates will have a background in product development, marketing, and entertaining consumers through best-in-class product experiences.


Payrate: $55-60/hour

Fulltime hybrid, with an in-office expectation of Tuesday-Thursday.

Start Date: 4/20/25-10/10/25 could extend, not to exceed a yearlong contract.


Duties & Responsibilities

  • Collaborate closely with cross-functional teams, including Design & Development, Brand Writing, Packaging, Engineering, Costing and Finance to bring excellent and profitable product to market.
  • Demonstrate strategic and creative thought leadership and apply consumer and social insights to drive product innovations.
  • Be the global consumer insights and competitive market segment specialist to contribute to insight-led product development; leading product-specific research initiatives.
  • Partner with regional marketing teams to understand business needs, retailer trends & challenges, share best practices, identify growth opportunities, and provide guidance on local plans.
  • Own & navigate critical data entry and forecasting information; additionally, ensuring the integrity of that information throughout internal systems across the portfolio.
  • Deliver highly impactful presentations to internal team members, partners and retail accounts.
  • Provide timely and consistent communication of brand activity and key information to internal business partners.
  • Analyze data and share insights on product performance and marketing impact.
  • Partner with marketing partners on regional marketing and merchandising activities relative to category plan.
  • Lead the development of our overall go-to-market strategy.


Skills & Qualifications

  • A proactive, enthusiastic, and collaborative approach, and an innate curiosity and eagerness to learn and problem-solve across the business
  • Strong written and verbal communication skills
  • Ability to work both autonomously as well as part of a team
  • Highly diligent and driven nature to execute with excellence
  • A consumer-centric mentality, with the ability to get into their minds to make recommendations that guide the brand
  • Analytical skills: Experience in analyzing POS, NPD, and other data-reporting systems
  • Ability to understand and interpret qualitative data relating to our consumers and brands
  • Presentation skills: Capability to provide sophisticated information in a compelling way using story to persuade an audience
  • Proficient in Microsoft Office


Education & Experience

  • Bachelor’s Degree in Marketing, Advertising, or related field
  • Master's Degree in Marketing, Advertising, or related field preferred
  • 3-6 years of relevant work experience


Diversity Inclusion & Customer Service Statement

TeamPeople, a division of System One, is an organization dedicated to providing superior customer service. Outstanding customer service encompasses everything from performing the technical, creative and operational aspects of our jobs to the best of our ability, to going the extra mile to assist our customers and colleagues in any way. TeamPeople not only serves as a valued partner for our clients, but we offer eligible employees health and welfare benefits coverage options including medical, dental, vision, spending accounts, life insurance, voluntary plans, as well as participation in a 401(k) plan.


We respect, value and celebrate the unique attributes, characteristics and perspectives that make each person who they are. We also believe that bringing diverse individuals together allows us to collectively and more effectively address the issues that face our customers. It is our aim, therefore, that our partners, strategies and investments reflect these core values. TeamPeople is dedicated to providing superior customer service and is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, age, national origin, disability, family care or medical leave status, genetic information, veteran status, marital status, or any other characteristic protected by applicable federal, state, or local law.

Salary : $55 - $60

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