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Associate Director, Digital Channels Product Manager

Tential Solutions
Annapolis, IL Full Time
POSTED ON 3/4/2025
AVAILABLE BEFORE 4/11/2025
Job Title: Associate Director, Digital Channels Product Manager

Location: Dallas, TX; Charlotte, NC; Remote

Job Summary

We are seeking a motivated Associate Director to oversee the product management function for our web and mobile digital channels, serving multiple lines of business across the organization. This role is responsible for managing a team of product managers and business analysts, ensuring the delivery of high-quality digital experiences that meet customer needs. The Sr. Manager will collaborate with cross-functional teams, including design, engineering, marketing, and compliance, to drive enhancements and innovations in digital customer touchpoints.

Key Responsibilities

  • Strategic Execution: Support the product vision, strategy, and roadmap for web and mobile digital channels in alignment with organizational objectives and user requirements.
  • Team Leadership: Lead and develop a team of product managers and business analysts, ensuring effective execution of the digital product roadmap.
  • Cross-functional Collaboration: Partner with design, engineering, marketing, compliance, and operations teams to enhance and deliver customer-centric digital experiences.
  • Accessibility (ADA): Ensure that digital channels adhere to accessibility standards and are inclusive for all users.
  • Design System: Help maintain the organization’s design system, ensuring consistency across digital channels.
  • Content Management System (CMS): Assist in the management and improvement of the CMS to streamline content updates across web and mobile platforms.
  • A/B Testing and UAT: Oversee the implementation of A/B testing and UAT processes to optimize the digital customer experience.
  • Customer Satisfaction/Rating (NPS): Contribute to initiatives aimed at improving customer satisfaction through digital touchpoints.
  • Disclosures and Compliance: Ensure regulatory disclosures are integrated into the digital user experience.
  • Digital Framework: Help establish and evolve a scalable digital framework to support ongoing digital transformation efforts.
  • Telemetry & Monitoring: Support the development of monitoring and telemetry systems to ensure the reliability and performance of digital platforms.
  • Banners, Interstitials, and Onboarding: Manage the deployment of banners, interstitials, and onboarding helpers for improved customer engagement.
  • In-app and Push Notifications: Assist in the strategy and delivery of in-app and push notifications to drive engagement.
  • Digital CI/CD Pipeline: Work with engineering and operations teams to ensure efficient feature releases through the CI/CD pipeline.
  • Security Vulnerability Tracking: Collaborate with security teams to track and manage security vulnerabilities within digital platforms.
  • Testing Framework & Environment: Oversee testing processes to ensure a stable and quality-driven development environment.

Qualifications:

  • Bachelor’s degree in Business, Technology, or a related field.
  • 5 years of experience in product management, with experience in digital channels, web, or mobile applications.
  • Experience managing and mentoring product teams.
  • Familiarity with accessibility standards (ADA), CMS, and A/B testing.
  • Experience working with CI/CD pipelines and NPS initiatives.
  • Strong communication skills, with the ability to collaborate across departments and influence key stakeholders.

Preferred Skills:

  • Experience in financial services or other regulated industries.
  • Knowledge of design systems and digital frameworks.
  • Familiarity with telemetry, monitoring, and security processes.

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