What are the responsibilities and job description for the Marketing Specialist - Texas Marine, Conroe TX position at Texas Marine - Conroe?
OneWater Marine is looking for a highly motivated and creative Marketing Coordinator to support and execute social media, events, and community outreach within our retail boat dealerships local markets. This role is an integral part of our marketing team in driving brand awareness, customer engagement, and store traffic.
The ideal candidate will be passionate about boating, have a keen knowledge of the local community, have a strong understanding of social media trends, and possess excellent communication and organizational skills.
Job Responsibilities:
- Develop and execute social media strategies to promote local dealerships events, promotions, and brands on platforms including but not limited to Facebook, Instagram, YouTube, and TikTok.
- Create compelling social media content (images, captions, videos) that resonates with local audiences and drives engagement.
- Support social media campaigns with the goal of driving foot traffic and increasing brand awareness in the local market.
- Support local events, demo days, store promotions, and community outreach to drive foot traffic and enhance brand presence.
- Collaborate with local vendors, partners, and influencers to enhance community engagement.
- Coordinate local event logistics, including venue setup, promotion, and staff coordination.
- Represent the Dealership at local community events, fairs, and other public gatherings to increase visibility and engage with potential customers.
- Assist in planning and executing community-focused initiatives, such as charity events and local seasonal event.
- Work directly with Regional Marketing Team to understand sales goals, customer Insite, and market trends to ensure alignment with overall company strategy.
Job Qualifications:
- Bachelor’s degree in sales, marketing, communications or equivalent
- Minimum 1-3 years of marketing experience
- Strong knowledge of social media platforms and digital marketing tools.
- Exceptional communication and interpersonal skills, with the ability to build relationships within the community.
- Highly organized, detail-oriented, and able to manage multiple projects simultaneously.
- Creative mindset with the ability to think outside the box to develop engaging content.
- Ability to work independently and as part of a team in a fast-paced environment.
- Ability to travel up to 20-30% within the local market
- Experience working cross-department and with various levels of the organization from coordinators, sales teams, and leadership.
- Willingness to dig in and to learn.
OneWater Marine is an Equal Opportunity Employer and complies with ADA regulations as applicable.
Note
This job description in no way states or implies that these are the only duties to be performed by the employee(s) incumbent in this position. Employees will be required to follow any other job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments. All duties and responsibilities are essential functions and requirements and are subject to possible modification to reasonably accommodate individuals with disabilities. To perform this job successfully, the incumbents will possess the skills, aptitudes, and abilities to perform each duty proficiently. Some requirements may exclude individuals who pose a direct threat or significant risk to the health or safety of themselves or others. The requirements listed in this document are the minimum levels of knowledge, skills, or abilities. This document does not create an employment contract, implied or otherwise, other than an “at will” relationship.
