What are the responsibilities and job description for the Manager - Marketing position at The Breakers Palm Beach?
We are seeking a Marketing Manager who will be responsible for developing and executing integrated marketing campaigns to drive brand awareness and business growth. This role requires a creative thinker with strong organizational skills who can collaborate with various teams. The ideal candidate must have experience in traditional and digital marketing, including advertising, collateral, copywriting, and client account management.
Responsibilities:
Responsibilities:
- Develop creative briefs and guide creative direction for multi-channel marketing campaigns
- Support the planning, development, and implementation of marketing campaigns across various channels
- Build and maintain strong client relationships to address business needs and target audience
- Implement marketing programs to enhance brand awareness and increase business levels
- Manage marketing projects, ensuring deadlines and goals are met
- Coordinate with external agencies, partners, and vendors to meet project requirements
- Collaborate with all organization divisions to achieve marketing and business goals
- Evaluate campaign metrics, provide insights for optimization, and stay updated on industry trends
- Assist with other responsibilities and special projects as needed
- Bachelor’s degree in marketing, communications, or a related field
- 5 years of professional marketing experience
- Proven track record in client account management, preferably in marketing, creative, or advertising
- Proficiency in Microsoft Office, Adobe Photoshop, and InDesign
- Experience with social media platforms and content management systems is a plus
- Flexibility to work nonstandard business hours when needed