What are the responsibilities and job description for the Business Communications Lead Analyst, Dental Health Care Provider - Cigna Healthcare - Hybrid position at The Cigna Group?
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Please note: This is a hybrid position and requires three days per week in a local Cigna office. Incumbent candidate can be based out of any US Cigna Healthcare Office location.
The Dental Health Care Provider (HCP) Communications position is accountable for developing dental HCP communications and marketing materials within the Dental organization. The candidate will be responsible for executing all communication initiatives for dental HCPs and the Cigna Dental employees supporting dental networks. The position also includes resolving communication challenges and delivery limitations by sourcing new avenues to deliver messages to HCP’s and providing viable recommendations that optimize the dental health care professional experience cost-effectively.
DUTIES AND RESPONSIBILITIES
Support the overall dental HCP communication strategy, ensuring that it delivers an efficient and cost-effective competitive positioning for Cigna Dental in the industry.
Find new software/communication avenues to effectively communicate with providers.
Develop marketing and training video’s for HCP’s.
Manage and execute multiple complex projects with competing timelines.
Participate in assigned business projects as the communication subject matter expert with the goal of creating an optimal communication experience for dental HCPs.
Attend project meetings to represent Dental HCP Communications.
Ensure that Cigna for HCP has updated provider materials.
Coordinate and develop quarterly provider newsletter with dental partners.
Interact with key matrix partners to drive and execute dental HCP communication strategies and enterprise communication strategies.
Coordinate with matrix partners to develop and execute comprehensive internal employee communication training plans and external dental HCP end-to-end communication plans and their distribution for initiatives that affect dental and/or our network of dental HCPs.
Ensure all information has been received through the intake system to initiate timely, accurate, quality communication development.
Ensure that materials and plans conform to and meet different national and state regulatory requirements and Enterprise Marketing and Branding guidelines.
Draft content for internal and external dental HCP communications.
Draft content for provider marketing and recruitment materials.
Manage communication review/editing process for documents requiring review and secure final sign-off from dental business subject matter experts, project owners, any engaged corporate communications area, compliance, legal, and others as needed.
Execute on ad hoc communication requests from business partners
Secure accurate mailing lists, assist with distributing mailings, and pull appropriate reporting to ensure the target audience is reached.
Interface with internal constituencies (e.g., Network Recruitment, Clinical, Network Operations) to execute communication plans for new initiatives, policy/program changes, and requirements for dental HCPs. This includes providing recommendations relative to the communication strategy and executing Cigna's overall strategic direction and project objectives while remaining within the boundaries of the Dental HCP Communications budget.
Work with local market dental network recruitment team representatives to drive market and client-specific communication strategies.
Assist in creating and maintaining Standard Operating Procedures for the Dental HCP Communications area.
Manage and maintain a centralized location for all approved Dental HCP communications.
Manage all reporting and tracking needs for Dental HCP Communications (e.g. budget, communication effectiveness, intake, distribution, etc.)
IDEAL CANDIDATES WILL OFFER
Bachelor’s degree in communications or equivalent field
5 years of managed health care experience in communications. Dental experience strongly preferred.
Broad business knowledge of the healthcare services industry.
Excellent project management, communication, and presentation skills.
Proven ability to work independently and proactively and use critical thinking and problem-solving skills
Proven ability to prioritize multiple projects in a fast-paced environment to meet deadlines
Strong peer relationship management skills to foster collaboration, value others’ perspectives, negotiate, influence, and gain support and buy-in
Exceptional writing skills
Proficiency in Microsoft Office applications
Proficiency in WordPress application
Proficiency with Adobe Creative Cloud applications
This role is also anticipated to be eligible to participate in an annual bonus plan.
We want you to be healthy, balanced, and feel secure. That’s why you’ll enjoy a comprehensive range of benefits, with a focus on supporting your whole health. Starting on day one of your employment, you’ll be offered several health-related benefits including medical, vision, dental, and well-being and behavioral health programs. We also offer 401(k) with company match, company paid life insurance, tuition reimbursement, a minimum of 18 days of paid time off per year and paid holidays. For more details on our employee benefits programs, visit Life at Cigna.
Qualified applicants will be considered without regard to race, color, age, disability, sex, childbirth (including pregnancy) or related medical conditions including but not limited to lactation, sexual orientation, gender identity or expression, veteran or military status, religion, national origin, ancestry, marital or familial status, genetic information, status with regard to public assistance, citizenship status or any other characteristic protected by applicable equal employment opportunity laws.Please note that you must meet our posting guidelines to be eligible for consideration. Policy can be reviewed at this link.
Qualified applicants with criminal histories will be considered for employment in a manner consistent with all federal, state and local ordinances.
