Marketing Specialist

Pay Range: $61,595 - $69,294 annual compensation

Job Posting Closing on: Friday, July 5, 2024

Workdays & Hours: Monday – Friday 8am – 5pm; Some evening/weekend work required.

Benefits for this position include: 11 Paid Holidays, Medical, Dental, Vision, Paid Time Off, Pension Plan, Professional Development Opportunities, and much more.

The City of Fort Worth is one of the fastest growing large cities in the U.S. Our employees serve the needs of nearly 1,000,000 residents, promoting our values of exceptional customer experience, mutual respect, embracing our diversity, continuous improvement, ethical behavior, and accountability.

A Marketing Specialist job is available with the City of Fort Worth Environmental Services Department. Environmental Services seeks to make Fort Worth the most livable city in Texas by providing services for solid waste, consumer health, and environmental quality. Under the supervision of the Communications Coordinator, the Marketing Specialist and team, will oversee various aspects of communications and public relations for the entire department. The Marketing Specialist must be able to use computer software and technology to support communications and public outreach which includes the development, implementation and promotion of public education programs and/or services and must possess excellent interpersonal skills to work with a diverse set of internal and external customers.

Minimum Qualifications:

• Bachelor’s degree from an accredited college or university with major course work in Business Administration, Public Relations, Journalism, Marketing, Communications, Public Administration or a related field.
• Two (2) years of public relations, journalism, marketing, communications or a closely related field.
• Valid Texas Driver’s License

Preferred Qualifications:

• Understanding of effective communications and marketing for Environmental Services Department operations to include: solid waste services, consumer health, and environmental quality.
• Graphic Design experience.
• Demonstrated ability to work with cross-functional teams, utilizing excellent interpersonal, and written/oral communication skills.
• Excellent leadership skills displaying empathy, effective organization, and time management.
• Proficient in communications software to include: Microsoft Office Suite, Adobe Creative Suite, Loomly, GovDelivery and OpenCities.
• Fluent in Spanish, written and/or oral.

The Marketing Specialist job responsibilities include:

• Assists in developing, monitoring and evaluating quality, responsiveness, efficiency and effectiveness of assigned public education programs, services, methods and procedures.
• Creates and maintains database for mailing and other distribution lists, as required, as well as maintains records, develops reports and related correspondence concerning new or ongoing programs and services.
• Develops, promotes and coordinates specific activities within a public education or community program, project or initiative, to include public outreach.
• Prepares, designs and edits program marketing material, including press releases, newsletters, flyers, schedules of events, pamphlets and brochures, emails and electronic publications; assists in managing media relations; oversees distribution of published material; and writes articles for publications.
• Oversees printing and distribution.
• Creates imaging for various education programs and/or events for use in digital and print collaterals, social media and other publications, as needed. Uses design editing software, photo/video equipment, and other multimedia tools and/or software, as needed.
• Assists with the maintenance of department website content and web graphics, as needed.
• Ensures proper operation of computer software and equipment. Maintains digital assets library; maintains database of native art files and archived documents.
• Adheres to assigned work schedule as outlined in the Department and City attendance policies and procedures; ensures all behaviors comply with the City’s Personnel Rules and Regulations.

Working Conditions

Depending on assignment, positions in this class typically require touching, talking, hearing, seeing, grasping, standing, stooping, kneeling, crouching, reaching, walking, repetitive motions, climbing, balancing, pushing, pulling and lifting.

Physical Demands:

Medium work – Depending on assignment, positions in this class typically exert up to 50 pounds of force occasionally, up to 20 pounds of force frequently, and/or up to 20 pounds of force constantly having to move objects.

Salary : $61,595 - $69,294