External Business Director

Job Description

Job Overview : The External Business Director is responsible for driving traffic to the communities by creating and fostering relationships with key referral sources, generating referrals, executing community outreach, community events and marketing initiatives.

Key Responsibilities and Duties :

• Create and foster key relationships with referral sources to support community growth.
• Generate referrals to assigned communities.
• Drive community outreach and implement marketing initiatives to boost visibility and engagement.
• Schedule, plan, and attend external events to strengthen partnerships and promote Monarch and The Current brand.
• Develop and execute community outreach strategies to attract prospective residents.
• Collaborate with Sales Director, Executive Director, marketing team, and regional sales to align efforts and maximize impact.
• Assists in the development and implementation of marketing plans that will result in meeting or exceeding performance expectations.
• Manages and maintains a working knowledge of the professional referral tracking and marketing software programs and systems.
• Maintains an active, working knowledge of current competitors.
• Maintains and communicates current product information to the team members (pricing, program changes, promotional programs).
• Participates in and attends all in-service training as scheduled
• Ensures compliance with all Federal, State, and local regulations, as well as community policies and procedures
• Other duties as assigned

Specific goals include but are not limited to :

Collaboration and Teamwork :

Qualifications

Qualifications and Skills :

Additional Information

Valuing a connection to the community, we are creating a pedestrian-friendly front plaza which will offer art fairs, farmers markets, and festivals. Monarch believes its buildings serve residents, their families, and the Monarch team members. Therefore, they have created a team member and resident co-working space; art, creative, and performance spaces; and the WELL center (fitness, yoga, spa, and a fully-stocked juice bar) which can be used by all.

Additional Benefits for Full-time Team Members :

COVID-19 vaccination, or qualified exemption, required.