What are the responsibilities and job description for the Senior Social Media Manager position at THE DOOR?
We are seeking a Senior Social Media Manager to lead and execute social media strategies that drive engagement, growth, and brand relevance across platforms like Instagram and TikTok. The ideal candidate will have a deep understanding of social trends, content strategy, and influencer marketing, with the ability to manage multiple client accounts and deliver high-quality social media content.
This is an exciting opportunity for a strategic and creative social media leader to shape the digital presence of multiple brands while driving meaningful engagement and growth.
Key Responsibilities:
Strategy & Execution
• Develop and implement social media strategies that align with brand objectives, focusing on follower growth, engagement, and content performance.
• Oversee social media strategy execution for clients, managing daily content plans across various platforms.
• Implement “always-on” strategies that balance speed and quality to maximize reach and engagement.
Content Development & Creative Direction
• Create and manage content plans tied to key campaign tentpoles.
• Provide creative guidelines for social aesthetics, including imagery, copy, and overall creative approach.
• Help produce and support quarterly social content shoots to generate engaging assets.
Client Consultation & Best Practices
• Conduct audits and refinements of client social media presence, advising on platform best practices such as:
- Stories vs. in-feed content
- Video vs. static posts
- Lifestyle vs. sales-driven content
• Present key insights and recommendations on boosting strategies and content optimization.
Influencer & Talent Collaborations
• Work closely with the influencer marketing team to develop campaign strategies and oversee execution.
• Identify and recommend content creators for brand partnerships.
• Manage contracting, negotiations, confirmations, and asset delivery for influencer collaborations.
• Oversee reporting and payment systems for influencer partnerships.
• Experience managing celebrity, thought leaders and influencer social campaigns is a plus.
Technology & Analytics
• Utilize social media and content management tools to track performance, engagement, and growth metrics.
• Monitor trends and platform updates to refine social strategies and maximize impact.
Qualifications & Experience:
• 5 years of experience in social media management with a strong portfolio of successful campaigns.
• Proven experience in social content strategy, influencer marketing, and brand storytelling.
• Strong understanding of social media algorithms, trends, and engagement tactics for Instagram, TikTok, and other relevant platforms.
• Experience working with lifestyle, entertainment, or celebrity-driven accounts is a plus.
• Proficiency in social media tools (e.g., Sprout Social, Hootsuite, Later) and analytics platforms.
• Strong communication, project management, and client relationship skills.
Benefits:
- Medical, Dental, Vision
- Company-paid Life Insurance and AD&D
- FSA/HSA
- Commuter Benefits
- Student Loan Assistance
- 401(k) Company Match
- Paid Parental Leave
- Unlimited PTO
- Fun work environment
Salary : $75,000 - $80,000
