Associate, PR/Influencer, Estee Lauder & AERIN NA

The Estée Lauder Companies Inc. is one of the world’s leading manufacturers, marketers, and sellers of quality skin care, makeup, fragrance, and hair care products, and is a steward of luxury and prestige brands globally. The company’s products are sold in approximately 150 countries and territories under brand names including: Estée Lauder, Aramis, Clinique, Lab Series, Origins, M·A·C, La Mer, Bobbi Brown Cosmetics, Aveda, Jo Malone London, Bumble and bumble, Darphin Paris, TOM FORD, Smashbox, AERIN Beauty, Le Labo, Editions de Parfums Frédéric Malle, GLAMGLOW, KILIAN PARIS, Too Faced, Dr.Jart , the DECIEM family of brands, including The Ordinary and NIOD, and BALMAIN Beauty.

Description

MARKETING CALENDAR

• Lead the maintenance of the Marketing Calendar, ensuring that on counter dates, promotion plans, and results are accurate and up to date
• Cascade weekly email updates to ensure all channels are aligned to on counter date changes
  
  

NEW LAUNCH SUPPORT

• Pull and analyse new launch sell through data and collect Artists' qualitative feedback about new launches and promotional initiatives to determine needs for reactive launch support
• Support with insight generation to guide strategic planning around innovation for promotions and sampling
• Build toolkits for collections, collaborations, the Holiday program, and promotions, presenting the vision to the brand and ensuring that the 360⁃launch support plan supports the forecast ambition. Post launch, lead the post campaign analysis to track and analyse success of each support lever to optimise future planning
  
  

BASIC LINE

• Manage excess stock levels to drive budget efficiency
  
  

PRICING

• Build pricing proposals for collections, collaborations, and the Holiday programme, ensuring that pricing is loaded into SAP 3⁃6 months ahead of on counter dates and align stakeholders
  
  

SAMPLING & PPM

• Support the Marketing Manager build the sampling strategy during budget season, analysing key results, insights, and feed back to forecast samples and build the cross⁃channel plan
• Lead the roll out of the sampling strategy, leading the monthly samples alignment call to ensure all teams are aligned and on track with usage plans, within budget and avoiding the build⁃up of excess stock. Also work with third party suppliers for any mass digital sampling campaigns, aligning on budget, KPIs, mechanic, assets, roll out and reporting
• Support the Marketing Assistant raise monthly events to ensure samples are distributed and delivered on time
• Produce gifting collateral to support key moments in the year and manage stock levels for evergreen collateral
  
  

PROMOTIONS & KITS

• Support the Marketing Manager build the promotional strategy during budget season, analysing key results, insights, and feed back to build product, packaging, and P&L proposals to target customers during high traffic moments to drive consideration and incremental sales
• Support the Marketing Assistant project manage promotions and locally created kits, managing relationships with suppliers and working on packaging from concept through to production and redress
• Lead the roll out of the promotional strategy, sharing weekly updates with the brand and leading the weekly redress call to ensure that packing and incoming stock is on track
• Support the Marketing Assistant track and analyse the success of each promotion and build performance re⁃caps to showcase the results
  
  

ADMIN & BUDGET MANAGEMENT

• Collateral, COGs and Sampling budget maintenance: all POs to be raised before activity commences & all spend to be aligned with budget/over and underspends agreed with the Marketing Manager
  
  

PROJECTS/WORK YOU WILL BE PART OF

• Developing packaging for exclusive retailer sets created locally
• Leading the Holiday program
• Working across functions to build channel plans for our collections and collaborations
• Leading first⁃to⁃market digital mass sampling campaigns across some of our biggest launches of the year
• Work in collaboration across teams to deliver a cohesive and effective go to market strategy and execution
• Ensures the brand delivers the very best experience for customers
• Educate the team on the brand and competitor insights
  
  

Qualifications

• Passionate about ELC, the beauty industry and consumer trends
• Be highly organised, able to juggle multiple projects and work to tight deadlines
• Be self⁃motivated, proactive/autonomous and keen to learn in a fast⁃paced environment
• Be able to demonstrate excellent communication skills
• Be able to demonstrate a strong attention to detail
• Be able to demonstrate excellent computer skills (Microsoft Outlook, Word, Excel [Intermediate Level, highly numerical], PowerPoint [Intermediate/Advanced, high level of creativity])
• Be reliable, committed, and willing to go above and beyond as and when the brand requires
  
  

Pay Range

The anticipated base salary range for this position is $64,350.00 to $93,250.00. Exact salary depends on several factors such as experience, skills, education, and budget. Salary range may vary based on geographic location. In addition to base salary, this position is eligible for participation in a highly competitive bonus program with the possibility for overachievement based on performance and company results.

In addition, The Estée Lauder Companies offers a variety of benefits to eligible employees, including health insurance coverage, wellness and family support programs, life and disability insurance, retirement savings plans, paid leave programs, education-related programs, paid holidays and vacation time, and many others. Many of these benefits are subsidized or fully paid for by the company

Equal Opportunity Employer

It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact USApplicantAccommodations@Estee.com.

Michigan Applicants: Persons with disabilities needing accommodations for employment must notify the company in writing of the need for an accommodation within 182 days after the date the person with a disability knew or reasonably should have known that an accommodation was needed.

Philadelphia Applicants: Philadelphia's Fair Chance Hiring Law

Rhode Island Applicants: The company is subject to chapters 29-38 of title 28 of the general laws of Rhode Island and is therefore covered by the state's workers' compensation law.