What are the responsibilities and job description for the Social Media Manager position at The Flourished Spa?
Overview
We are seeking a creative and driven Social Media Manager to join our dynamic team. The ideal candidate will be responsible for developing and implementing effective social media strategies that enhance our brand presence, engage our audience, and drive traffic to our e-commerce platforms. This role requires a strong understanding of digital marketing trends and the ability to analyze performance metrics to optimize campaigns.
Responsibilities
- Develop and execute comprehensive social media marketing strategies across various platforms including Facebook, Instagram, Twitter, and LinkedIn.
- Create engaging and relevant content tailored to target audiences, including graphics, videos, and written posts.
- Manage social media accounts using tools such as Hootsuite for scheduling and analytics.
- Conduct research to stay updated on industry trends, competitor activities, and emerging platforms.
- Collaborate with the marketing team to align social media efforts with overall advertising campaigns.
- Monitor social media channels for customer engagement opportunities and respond promptly to inquiries or comments.
- Analyze performance metrics using Google Analytics and other tools to measure the effectiveness of campaigns and adjust strategies accordingly.
- Assist in video editing for promotional content to enhance visual storytelling.
Skills
- Proficiency in social media marketing techniques and best practices.
- Strong research skills to identify trends and insights that can inform strategy.
- Experience with video editing software for creating compelling multimedia content.
- Familiarity with Hootsuite or similar social media management tools.
- Knowledge of Google Analytics for tracking campaign performance.
- Understanding of e-commerce strategies to drive online sales through social media channels.
- Proficiency in Adobe Illustrator or similar graphic design software for creating visual content.
- Experience in digital marketing, particularly in advertising across social platforms.
Join us as we elevate our brand's digital presence and engage with our community in meaningful ways!
Job Types: Full-time, Part-time, Contract
Pay: From $14.00 per hour
Expected hours: 14.00 per week
Schedule:
- 10 hour shift
- 12 hour shift
- 4 hour shift
- 8 hour shift
- Choose your own hours
- Day shift
- Evening shift
- Monday to Friday
- Night shift
- On call
- Weekends as needed
- Weekends only
Work Location: In person
Salary : $14
