What are the responsibilities and job description for the Senior Associate Brand Manager, Innovation position at The Hershey Company?
Senior Associate Brand Manager, Innovation
Posted Date : Feb 19, 2025
Requisition Number : 124448
Job Location : Hershey, PA
Summary :
Our approach to pioneering innovation continues to evolve, requiring our leaders to have a growth mindset, be comfortable with ambiguity, and have a creative problem-solving mindset.
This Senior Associate Brand Manager (Sr ABM) will play a pivotal role in helping The Hershey Company achieve our vision of growth through disruptive innovation platforms.
KEY RESPONSIBILITIES can include :
- Translate viable opportunities into testable commercial concepts
- Lead development of innovation business case, cross-functional coordination and problem solving, and securing leadership alignment to commercialize prioritized Disruptive projects
- Lead exploration and definition of opportunity areas via data and consumer insights
- Lead cross-functional teams to ideate, develop, and prioritize concepts.
- Support strategic planning for multi-year disruptive innovation pipeline
QUALIFICATIONS (Knowledge, Skills, Education, Experience, etc.) :
LI-AM1