Marketing Manager

Every day is different, but key responsibilities include:

•  Brand Marketing Strategy 
• Support the Director of Marketing with all marketing initiatives, from conception to execution
• Contribute to brainstorming sessions, offering innovative ideas for new marketing initiatives that drive brand positioning and awareness

• Social Media

• Develop and oversee social media strategy and execution, owning all day-to-day social media initiatives
• Concept, curate, and produce content (photo, video, and copy) that reflects the luxury resort experience and engages our audience
• Maintain a robust social media calendar, inclusive of posts, stories, and reels
• Own all community management, engaging with followers and responding to comments and inquiries in a timely and brand-aligned manner
• Analyze and report on performance metrics to optimize strategy and content output

• Public Relations/Tastemaker - 

• Manage press materials, site alert forms, calendars, and tastemaker agreements
• Support media and influencer visits, coordinating reservations, itineraries, and logistics for media and influencer visits.

• Digital / Email Marketing -

• Support digital and website marketing efforts, including online reputation management, asset and copy development for website and ads 
• Daily maintenance and updating of website
• Manage the email marketing calendar, coordinating with the property and central teams on content planning, execution, and performance analysis

• Marketing Partnerships & Events

• Collaborate with the Director of Marketing in implementing and evaluating creative, on-brand partnerships and events, including brainstorming and developing collaborations with luxury brands, tastemakers, and businesses
• Oversee event logistics, maintain critical paths and checklists, and coordinate with the on-property operations team to ensure seamless execution and communication

• On Property Branding and Collateral

• Serve as on-property branding expert - ensuring aesthetic guidelines are being met across the property
• Design and update marketing and sales collateral, including brochures, flyers, pre-arrival materials, F&B assets, and area maps

• Asset Management 

• Organize and update digital assets, ensuring all photo/video libraries and promotional materials are current and accessible
• Photoshoot planning and execution
• Maintain and update current repository of collateral: i.e Hotel Key Facts/Assets, Photo Videos, Promotional Calendars, Key Messaging, etc 

• Administrative Support

• Administrative tasks as needed, such as tracking expenses and sourcing materials
• Create reports and monthly recaps to showcase results and activations

Requirements/Qualifications

• Bachelor’s degree in marketing, communications, or a related field.
• 4 years of work experince in the luxury space.
• Proven experience creating social media content, particularly on Instagram; events experience is a plus
• Creative self-starter with a positive, proactive, and organized mindset; capable of working independently and collaboratively in a fast-paced environment
• Resourceful and detail-oriented, with excellent time management skills and a passion for the hospitality industry
• Exceptional verbal, written, presentation, and interpersonal communication skills
• This is an on-property role located in Wanship, UT

ABOUT THE LODGE AT BLUE SKY: Nestled between the soaring peaks of Utah’s Wasatch and Uinta mountain ranges, a mold-breaking and highly-anticipated concept in hospitality is emerging...The Lodge at Blue Sky sits on thousands of acres of some of the world’s most breathtakingly beautiful natural lands, just a few short minutes from Park City, and its unique philosophy fosters, in equal measure, unmatched luxury and uninhibited adventure. Prestigious industry publications including Travel and Leisure and Forbes have singled out The Lodge at Blue Sky as one of the most sought-after destination hotels in the world this year. When it opens its doors for the first time in May of 2019, the Auberge Resort Group Family looks forward to welcoming guests to share in the Soulful Journey that guides every aspect of this one-of-a-kind resort’s operations.  

The Lodge at Blue Sky is pleased to invite qualified and passionate candidates to join our Family in growing strong roots in our local and global community, being responsible stewards of the land we love, experiencing meaningful adventures, and nurturing our connections with people and other living creatures, every single day. The Lodge at Blue Sky believes that our mission to provide luxury with wild abandon to our guests can only be fulfilled by nurturing, valuing, and empowering our employees to be their best selves, and giving our best in return. Our employee culture sets itself apart from other luxury hotels in our genuine appreciation of and respect for our team members, and we are dedicated to providing the best employee experience possible for our team by pairing people with positions that both challenge and enrich them, as well as offering competitive wages and comprehensive benefits. 

Auberge Resorts LLC is an Equal Opportunity Employer, M/F/D/V. Auberge Resorts LLC provides equal employment opportunities (EEO) to all team members and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Auberge Resorts LLC complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.