What are the responsibilities and job description for the Social Media and Marketing Manager position at The Oakley Establishment?
Overview
We are seeking a creative and results-driven Social Media Manager to join our dynamic team. In this role, you will be responsible for developing and executing social media strategies that enhance brand awareness, engage our audience, and drive traffic to our e-commerce platforms. The ideal candidate will possess a strong understanding of social media marketing, SEO, and public relations, along with excellent communication skills and a keen eye for detail.
Responsibilities
- Develop and implement comprehensive social media strategies to increase brand visibility and engagement across various platforms.
- Manage day-to-day social media activities, including content creation, scheduling posts, and monitoring interactions.
- Conduct social listening to gather insights on audience preferences and trends to inform content strategy.
- Collaborate with management and ownership to align social media efforts with overall marketing campaigns.
- Utilize SEO best practices to optimize content for search engines and improve organic reach.
- Analyze performance metrics using tools like Google Analytics to assess the effectiveness of social media initiatives and adjust strategies accordingly.
- Proofread all content before publication to ensure accuracy and adherence to brand guidelines.
- Stay updated on industry trends, emerging platforms, and best practices in social media management.
Qualifications
- Proven experience in social media marketing, preferably within an e-commerce environment.
- Strong understanding of SEO principles and how they apply to social media content.
- Proficiency in using social media management tools and analytics platforms.
- Experience with Adobe Creative Suite or similar design software is a plus.
- Excellent proofreading skills with attention to detail in written communication.
- Strong public relations skills with the ability to manage brand reputation effectively.
- Ability to work collaboratively in a fast-paced environment while managing multiple projects simultaneously.
- A passion for staying ahead of trends in social media and digital marketing.
If you are an innovative thinker with a passion for building brands through effective social media strategies, we encourage you to apply for this exciting opportunity.
Job Type: Part-time
Pay: $17.00 - $20.00 per hour
Expected hours: 10 – 25 per week
Benefits:
- Employee discount
- Flexible schedule
Schedule:
- Choose your own hours
- Day shift
- No nights
Work Location: In person
Salary : $17 - $20