What are the responsibilities and job description for the Director of Marketing position at The ONE Group?
Lead Innovative Marketing for a Global Hospitality Brand
Why Join Our Team?
- Industry-Leading Compensation Package
- Performance-based bonuses
- Collaborative culture that values innovation, excellence, and leadership
- Creative freedom to build high impact campaigns and national brand strategies
- Comprehensive Benefits Package
- Medical, Dental, and Vision Insurance
- Group Life and Disability Insurance
- Group Accident, Hospital Indemnity, and Critical Illness Insurance
- Traditional and Roth 401(k) Plan
- Exclusive Perks & Growth Opportunities
- Employee Dining Discounts and/or Complimentary Onsite Meals
- Career Development & Limitless Growth Opportunities
- If you reside in Arizona, California, Colorado, Illinois, Massachusetts, Michigan, Minnesota, Nevada, New Jersey, New York, Oregon, or Washington, D.C., you are entitled to Paid Sick Time in accordance with state and local regulations.
- Paid Time Off
- Employee Assistance Program (EAP)
- Commuter and Dependent Care Benefits
What You’ll Do
As the Director of Marketing at The ONE Group, you’ll be the driving force behind the branding, marketing, public relations, and promotional strategies for STK Steakhouse and Kona Grill. You will work closely with the Head of Marketing and cross-functional teams to create and execute compelling campaigns that elevate our brands, drive revenue, and enhance guest engagement both nationally and locally.
Key Responsibilities
- Serve as the overall brand manager for STK Steakhouse and Kona Grill
- Partner with the Head of Marketing to develop and implement comprehensive marketing and PR campaigns
- Manage internal and external marketing projects, including campaigns for new restaurant openings
- Create annual marketing and PR plans with monthly metrics focused on key categories like holidays, gift cards, delivery, happy hour, loyalty, private events, and more
- Support local store marketing initiatives, connecting venues with hotels, shopping centers, local businesses, and residential communities
- Collaborate with the Director of Social Media and Creative Team to oversee digital content and brand voice
- Seek out and develop national partnerships, brand alignment opportunities, and ambassador programs
- Lead menu development panels, brand sentiment analysis, and product testing efforts
- Research and integrate new tools, culinary and marketing trends, and innovation into marketing strategy
- Drive marketing support for off-premises channels like takeout, delivery, catering, and private events
- Manage and enhance menu content, PMIX analysis, and act as the liaison between marketing, culinary, and operations
- Oversee and monitor all aspects of the brand’s online presence, including web pages, listing audits, functionality, and user experience
What We’re Looking For
- Bachelor’s degree in marketing, Communications, Business, or related field
- Minimum of 5 years of hospitality marketing experience, preferably with multi-unit brands
- Proven ability to lead integrated marketing campaigns and build cohesive brand strategies
- Strong communication, presentation, and interpersonal skills
- Highly organized, with the ability to multitask and meet tight deadlines
- Ability to remain calm and focused in high-pressure situations
- Proficient in Microsoft Office Suite (Word, Excel, PowerPoint), Facebook Business Manager, and all major social/digital platforms
Why THE ONE GROUP is Your Next Career Move
This is more than a job—it’s a career opportunity with limitless potential in an expanding global brand. If you’re ready to take the next step in your hospitality career, apply today and join us in delivering an unmatched dining experience!
