What are the responsibilities and job description for the Digital Marketing Specialist position at The RAM Group / Marketing Consultancy?
Company Description
The RAM Group / Marketing Consultancy is a strategic consulting partner specializing in high-touch and consultative automotive marketing services. We offer advanced marketing solutions that are tailored to each client's needs, with a focus on ROI and full transparency. Our data-driven approach combines digital and traditional advertising to deliver exceptional and measurable results under one roof, with a dedicated point of contact. Our team is continuously trained to be subject matter experts, ensuring the highest level of execution and customized solutions for our clients.
Role Description
This is a full-time role as a Digital Marketing Specialist at The RAM Group / Marketing Consultancy, located in West Palm Beach, FL. The role involves Google marketing campaigns. Responsibilities include developing and implementing digital marketing campaigns, analyzing web data, and enhancing online presence to drive client profitability.
Preferred Qualifications
- Experience in managing Google Ads Platform.
- Experience in managing Google Shopping Ads campaigns
- Experience with Analytics platforms
- Strong analytical and problem-solving skills
- Excellent written and verbal communication abilities
- Bachelor's degree in Marketing, Advertising, Communications, or a related field
- Google Ads or other relevant certifications are a plus
- Previous experience in automotive marketing is beneficial
Salary : $45,000 - $60,000