What are the responsibilities and job description for the Copywriter position at The Vollrath Company LLC?
The Copywriter will collaborate with designers, art directors, the photo studio, other copywriters, and business partners to help creatively fulfill cross-channel deliverables. This position will provide an elevated voice and ensure the continued evolution of the Vollrath brands through words, creativity, and bold thinking.
Essential Duties and Responsibilities:
- Develop fresh content that engages and delights customers; write inspiring and sophisticated copy while retaining the brand essence.
- Follow and champion brand voice guidelines across multiple owned channels.
- Craft 360-degree campaigns with a strategic POV.
- Flex across various print and digital projects (emails, print collateral, social media, paid digital, video storyboards, scripts, OOH and more).
- Stay up to date on best practices; understand the nuances of paid & organic platforms.
- Collaborate with other team members with a positive and encouraging energy.
- Manage multiple projects and deadlines with grace.
- Present clearly, take feedback gracefully, move forward.
- Approach creative with a poetic spirit and a lively, journalistic mindset.
- Attend events, interact with guests, and conduct interviews in an approachable and professional manner.
- Other duties as assigned.
Experience/Education
- 2 years of experience in advertising or an idea-led in-house agency.
- Bachelor’s Degree in relevant field preferred.
- Foodservice and/or Consumer Packaged goods experience is a plus.
- A portfolio which demonstrates creative abilities, innovative thinking, craftsmanship, cultural awareness, and voice.
- Solution-oriented, nimble problem solver, kind collaborator.
- Understands the importance of details.
- Clear and confident presenter, active listener.
