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Theprnet is hiring: Digital Coordinator, Influencer Marketing in New York

Theprnet
New York, NY Full Time
POSTED ON 2/12/2025
AVAILABLE BEFORE 4/16/2025

Linda Gaunt Communications (LGC)

Location : New York, NY

Field : PR / Communications

Min. Experience : 1-2 year(s)

Basis : Full-time

Description :

Linda Gaunt Communications is a full-service communications, marketing and public relations agency specializing in fashion, luxury and lifestyle. We are seeking candidates for the Coordinator role within our Digital team, supporting senior-level staff across our best-in-class fashion, retail, and lifestyle clients.

The ideal candidate would be joining a growing team and should be enthusiastic, dedicated, and digital and influencer obsessed. Based in New York, the Coordinator will report to the Senior Digital Director.

Responsibilities

  • Influencer Outreach : Identify, research, and engage with potential influencers and content creators that align with client brand values and goals.
  • Campaign Coordination : Assist in the planning and execution of influencer campaigns, ensuring all deliverables and timelines are met.
  • Gifting Management : Coordinate product seeding and gifting processes, including tracking shipments and maintaining communication with influencers to ensure successful collaborations.
  • Relationship Management : Build and maintain relationships with influencers and their management teams, responding to inquiries and fostering ongoing relationships.
  • Coverage / Performance Tracking : Monitor and circulate coverage for all campaigns and gifting collaborations.
  • Agency Social Media : Collaborate with the larger agency team on the strategy for LGC’s owned social media channels, including Instagram, Facebook, and LinkedIn.
  • Industry Research : Stay updated on influencer trends, social media news, and the competitive landscape to inform strategy and best practices.
  • Events : Assist with event organization, logistics, and on-site responsibilities, as needed.

Requirements :

  • Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
  • 1-2 years experience in digital marketing, influencer relations, or public relations.
  • Strong understanding of social media platforms and influencer marketing trends.
  • Excellent written and verbal communication skills.
  • Detail-oriented with strong organizational skills and the ability to manage multiple projects.
  • Proficiency in social media management tools and analytics platforms.
  • Passion for the digital landscape and a proactive approach to learning and development.
  • Enthusiastic and collaborative attitude, ambitious team player.
  • Contact Linda Gaunt Communications (LGC)

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