What are the responsibilities and job description for the VP of Business Development position at TicketNetwork, Inc.?
As a VP of Business Development, you will work closely with the CEO and senior leadership team to define strategic growth objectives and KPIs that align with both short-term plans and long-term goals, particularly around expanding inventory and cultivating a niche product within the live event ticketing industry. The candidate will become an internal expert on industry dynamics, leveraging deep market insights and analytics to drive data-informed decisions, enhance sales and marketing efficiency, and hold teams accountable to performance metrics. Additionally, the role requires collaboration with product management and client-facing teams to identify and pursue direct and indirect opportunities for top-line growth.
Further responsibilities include proactively identifying, negotiating, and managing strategic partnerships with primary ticket sellers and data providers, ensuring seamless integration of data feeds and ongoing partner engagement. The role demands effective pipeline management, accurate forecasting, and achievement or surpassing of sales targets. It also involves creating and executing a growth-oriented marketing playbook, conducting comprehensive market research and competitor analysis, and collaborating cross-functionally to inform and iterate on the product roadmap. Tracking product performance and responding dynamically to market feedback will be critical and ensure continuous alignment with product-market fit and sustained business growth.
Primary Responsibilities:
? Partner with the CEO and senior leadership team to set growth objectives and KPIs to align with the company?s short-term planning and long-term strategy for inventory expansion and niche product growth
? Become a trusted expert on the live event ticketing industry and the company?s distinct value added to make growth decisions to best effect.
? Develop metrics to assess sales, marketing, and partnership performance and lay the groundwork for increasing efficiency focusing on data-driven decision making and accountability.
? Collaborate with the product and client-facing teams to conduct research and identify opportunities for direct and indirect top line growth
? Identify and approach primary sellers and data providers relevant to the live events industry.
? Negotiate and secure agreements to incorporate their data feeds into our exchange through their APIs.
? Onboard, manage, and nurture relationships with these partners to ensure ongoing collaboration and data quality.
? Manage pipeline, forecasting, and meet or exceed set sales targets
? Collaborate cross-functionally with technical teams to ensure timely, effective integrations
? Create and apply a growth playbook for gaining product market share
? Develop and implement comprehensive marketing strategies to enhance product visibility and adoption
? Conduct market research, competitor analysis, and client feedback sessions to identify product enhancements
? Partner with the product manager and other business stakeholders to iterate the product roadmap and educate the improvements and new features to prospects, existing clients, and the broader business
? Track product performance and adjust strategies proactively to ensure product-market fit and sustained growth
Regular Work Hours:
- Mon-Fri: 9am-6pm
- Additional hours including nights and weekends will be needed based on business needs.
