What are the responsibilities and job description for the Sales and Marketing Professional - Restaurant position at Tocolo Cantina?
Job Summary: We are looking for a dynamic Sales and Marketing Professional to join our team. This role will be instrumental in driving local outreach, increasing catering sales and enhancing our social media presence. The ideal candidate will have a proven track record in sales and marketing, a passion for community engagement, and an understanding of the restaurant industry.
Key Responsibilities:
1. Local Outreach and Community Engagement:
o Develop and maintain strong relationships with local businesses, community organizations, and residents.
o Create and execute outreach programs that increase brand awareness and drive foot traffic to the restaurant.
o Represent the restaurant at local events, festivals, and community gatherings.
2. Catering Sales:
o Identify and target potential catering clients, including businesses, event planners, and local organizations.
o Develop and execute catering sales strategies to meet revenue targets.
o Work closely with the culinary team to create customized catering menus that meet client needs.
3. Social Media and Digital Marketing:
o Create and manage content for all social media platforms, including Instagram, and Facebook, to build a strong online presence
o Develop and execute digital marketing campaigns that engage followers and attract new customers.
o Monitor social media metrics and adjust strategies to optimize performance
4. Sales and Marketing Strategy:
o Collaborate with the management team to develop and implement comprehensive sales and marketing plans.
o Analyze market trends, competitor activities, and customer feedback to identify opportunities for growth.
o Report regularly on the effectiveness of marketing efforts and make data-driven recommendations.
o Work closely with the culinary team and management to create and update private event menus and programming
o Create strategy to enhance our private event (PDR) sales as it relates to key market trends with a focus on corporate/social functions.
o Understand market trends and what our “competitors” are doing
Job Type: Part-time
Pay: $30.00 - $40.00 per hour
Expected hours: 15 – 20 per week
Schedule:
- Weekends as needed
Experience:
- Community engagement: 1 year (Required)
- Sales: 1 year (Required)
Ability to Commute:
- Glen Cove, NY 11542 (Required)
Ability to Relocate:
- Glen Cove, NY 11542: Relocate before starting work (Required)
Work Location: Hybrid remote in Glen Cove, NY 11542
Salary : $30 - $40