What are the responsibilities and job description for the Digital Marketing Strategist position at Topanga Pet Resort?
Job Description
We are seeking a highly skilled and experienced Digital Marketing Manager to join our team at Topanga Pet Resort. As a key member of our marketing team, you will be responsible for developing and implementing effective digital marketing strategies to drive business growth and increase revenue.
The successful candidate will have a proven track record of success in digital marketing, with expertise in Google Ads, Facebook Ads, analytics, and budget management. You will be responsible for managing and optimizing ad campaigns, analyzing performance, running A/B tests, and scaling successful strategies. Additionally, you will be expected to find new marketing opportunities to drive business growth and develop a deep understanding of the local audience, competition, and advertising strategies in the U.S. market.
We are looking for someone who is proactive, independent, and able to build and execute strategies. You should be able to work exclusively with our businesses, without any side projects or freelance work. The ideal candidate will have at least 3 years of experience in digital marketing and a strong portfolio of successful ad campaigns that demonstrate your ability to drive sales, lower CPA, and increase conversion rates.
Key Responsibilities:
What We Offer:
We are seeking a highly skilled and experienced Digital Marketing Manager to join our team at Topanga Pet Resort. As a key member of our marketing team, you will be responsible for developing and implementing effective digital marketing strategies to drive business growth and increase revenue.
The successful candidate will have a proven track record of success in digital marketing, with expertise in Google Ads, Facebook Ads, analytics, and budget management. You will be responsible for managing and optimizing ad campaigns, analyzing performance, running A/B tests, and scaling successful strategies. Additionally, you will be expected to find new marketing opportunities to drive business growth and develop a deep understanding of the local audience, competition, and advertising strategies in the U.S. market.
We are looking for someone who is proactive, independent, and able to build and execute strategies. You should be able to work exclusively with our businesses, without any side projects or freelance work. The ideal candidate will have at least 3 years of experience in digital marketing and a strong portfolio of successful ad campaigns that demonstrate your ability to drive sales, lower CPA, and increase conversion rates.
Key Responsibilities:
- End-to-end digital marketing management for three businesses (B2C, service industry)
- Setting up, managing, and optimizing ad campaigns on Google Ads, Facebook Ads, Yelp Ads, and reputation management
- Analyzing performance, running A/B tests, and scaling successful strategies
- Finding new marketing opportunities to drive business growth
What We Offer:
- Fully remote position (must be available in Pacific Time)
- Long-term, stable collaboration
- Competitive salary in USD
- Full-time employment – this is not a freelance or part-time role