What are the responsibilities and job description for the Marketing Manager position at Tortilleria Primavera?
**Job Title:** Marketing Manager
**Job Type:** Full-time
**About Us:**
At Tortilleria Primavera, we are a dynamic and fast-growing tortilla manufacturer and supermarket company committed to delivering innovative products/services to our customers. We are seeking a talented and driven Marketing Manager to join our team and help us elevate our brand and drive customer engagement.
**Job Overview:**
As a Marketing Manager, you will be responsible for developing and executing strategic marketing plans that align with our company’s goals. You will manage all marketing activities, including digital marketing, content creation, social media strategy, and brand awareness campaigns. The ideal candidate will have a strong mix of creativity, analytical skills, and a passion for growth.
**Key Responsibilities:**
- **Strategic Planning:** Develop and implement comprehensive marketing strategies to increase brand awareness, customer acquisition, and revenue.
- **Campaign Management:** Plan, execute, and monitor multi-channel marketing campaigns (email, social media, SEO/SEM, paid ads, etc.).
- **Content Development:** Collaborate with the creative team to produce high-quality content, including blog posts, social media graphics, and video content.
- **Market Research:** Conduct market research to understand industry trends, customer needs, and competitor activities.
- **Performance Analysis:** Track and analyze campaign performance using tools like Google Analytics, CRM platforms, and social media insights to optimize marketing efforts.
- **Brand Management:** Maintain and strengthen the brand identity across all platforms and ensure consistency in messaging.
- **Team Leadership:** Lead and collaborate with internal teams, including designers, copywriters, and external agencies, to achieve marketing objectives.
- **Budget Management:** Oversee the marketing budget and allocate resources effectively to maximize ROI.
- **Event Marketing:** Plan and execute events, trade shows, or webinars that support marketing and sales initiatives.
**Qualifications:**
- Show us your marketing results.
- Strong knowledge of digital marketing channels (SEO, SEM, email, social media, etc.).
- Proficient in marketing software and tools (Google Analytics, CRM, social media management platforms, etc.).
- Exceptional communication, leadership, and project management skills.
- Creative thinker with strong problem-solving abilities.
- Ability to analyze data and translate insights into actionable marketing strategies.
**Why Join Us?**
- Competitive salary
- Opportunity to work with a collaborative, creative, and forward-thinking team.
- Career growth and development opportunities in a rapidly expanding company.
- A vibrant and inclusive company culture that values innovation and teamwork.
**How to Apply:**
Please submit your resume at cuapiomilton@gmail.com
Or text 803-683-6175
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Job Type: Full-time
Pay: From $850.00 per week
Benefits:
- Employee discount
- Paid time off
- Parental leave
Schedule:
- 8 hour shift
Ability to Commute:
- West Columbia, SC 29169 (Required)
Ability to Relocate:
- West Columbia, SC 29169: Relocate with an employer provided relocation package (Preferred)
Work Location: Hybrid remote in West Columbia, SC 29169
Salary : $850