What are the responsibilities and job description for the Ecommerce Performance Lead position at Totally Bamboo?
About Totally Bamboo
We specialize in designing and manufacturing sustainable housewares products. With over 25 years of experience, we've established ourselves as leaders in the industry.
**Job Requirements**
This role requires a deep understanding of performance marketing, particularly in ecommerce sales. The ideal candidate should have:
- Bachelor's Degree in Marketing, Communications, Business, or a related field.
- 5 years' experience driving ecommerce sales, preferably with Shopify experience.
- Depth of experience with paid social media, particularly within Meta, including developing, testing, and optimizing campaigns.
- Experience in managing and optimizing paid search engine marketing, particularly Google AdWords.
- Experience in managing $1M in annual spend in Amazon Advertising with a demonstrated ability to maintain RoAS goals; experience with Walmart Advertising and Target Advertising platforms is a plus.
