What are the responsibilities and job description for the Marketing Manager position at Trandon Associates, Inc?
Job Description
Job Description
Job Title : Marketing Manager
Job Summary : We are looking for a creative and results-driven marketing manager who can bring their experience in traditional, multimedia, and digital marketing to one of the most successful, high profile law firms in New York. This position is fully in office 5 days per week (Financial District - Downtown Manhattan)
The successful candidate will have 8 years of experience in marketing, advertising, and creative writing; and will be responsible for developing and implementing strategies with creative content that drives leads, builds brand awareness, increases brand visibility, and client engagement.
Responsibilities :
- Spearhead all internal and external branding operations
- Conceptualize and generate creative copy for both radio and TV advertising
- Analyze and report on marketing campaigns / initiatives performances
- Monitor and oversee paid and organic digital marketing efforts
- Report ROl on all digital and non-digital campaigns to senior management
- Manage client experience and brand reputation
- Ideation and procurement of various promotional materials
- Cultivate and maintain relationships with media representatives
Requirements :