Trelleborg Medical Solutions is seeking a Global Market Development Director to join their team. This position will sit onsite in Plymouth, MN or in Stuttgart,Germany.
This role will be responsible for the overall marketing of the global business area, including market research, segmentation, and go-to-market strategy. Ensures brand awareness and directs marketing communications. Leads a team to develop strategies, identify market segmentation gaps, value pricing drivers, recommend acquisition targets, and collaborate with sales to target the right customers, segments, and applications for organic growth. Serves as the key contact for marketing communications, reviewing and recommending improvements annually to enhance effectiveness and reduce costs, potentially establishing a dedicated team for Trelleborg Medical Solutions (TMS). Operates within a matrix organization supporting the Americas, Europe, and Asia, with all three regions as stakeholders of the Marketing Team.
As a valued Trelleborg team member, you will enjoy :
- Greater opportunity for impact
- Competitive compensation
- Generous benefits package : Health, Dental, Vision, STD, LTD, Life, 401k
- Paid time off
- Bonus
Qualifications : Required :
Bachelors Degree in Marketing, Business Administration or ManagementMBA a plus10 years business experience5-10 years in a marketing position, with proven track record for developing organic growthExperience working in a global organization in collaboration with many functionsTravel requirements : 40% domestic and international
Salary information : $150,000 and up based on experience
Tasks and Responsiblities :
MANAGEMENT
Develop, present and maintain the annual budget for the marketing organizationPublish month-end report of department developments, successes and project statusResearch and secure professional development seminars and activities for teamCreate a culture for creativity, inguinity and entrepriurealshipEnsure global coordination of activities where appropriateMARKETING STRATEGY AND EXECUTION
Developexecutethe Marketing Strategy for the BA with a 3-5 year time horizonAlign the market-wide product launch process with Innovation, R&D, Manufacturing, and Sales to ensure success.Develop a business case to support marketing strategy execution; includes supporting other functions (Manufacturing) business case developmentWorks in conjunction with sales management to ensuresales is given direction on most attractive segment niches and applications, along with potential customers for successCollaborates with Manufacturing, and Innovation Center(s) to ensure support for marketing strategy executionProvides input on NDA and other legal documents to ensure no conflict with strategy executionOversees BA "Go-To" Market Strategy, including determination of our channels to marketMARKET RESEARCH
Competitive analysis and benchmarking, inclusive of manufacturing elements of our competitionMarket segment analysis with future trends and targeted customersLead developmentDevelopment of an industry networkIdentification of market unmet needs for new products, applications and segments for future focus and development, done in collaboration with Product ManagementIdentification and analysis of M & A targets to align with strategy, prepares 3-pagersBUSINESS ANALYSIS
Forecasting with 3-5 year time horizon, establishing needs by manufacturing facility for planning of assets and resources to bring new capabilities to marketEstablishes and executes monthly reports on market trends, sales trends and gapsRecommends corrective actions when needed to ensure KPI's around strategy or met or exceededPRICING
Establishes pricing, price targets, prices lists in collaboration with segment responsibile and product manager, with BU Leader approval (standard products)Assists in identifying value price levers for new product launches, new capabilities and older capabilities where margins are not acceptableMARKETING COMMUNICATIONS
Marketing communications to build brand awareness globally through and collaborates with global communications and Trelleborg group; this includes digital, print, tradeshows, adverstising, etc.Responsible for branding of product; market segments; etc., where a unique position brings value. Determines value of acquired companies brand, recommends path forwardCollaborates on internal communication needs for the BALEAD MANAGEMENT / CRM
Provides lead management from multiple sources such as tradeshows, market research and other industry event participation
Utilizes CRM to manage leads and uses CRM to drive other marketing related strategies and activitiesCompetencies :
Strong communication, analytical and presentation skillsStrong interpersonal and collaborative skillsGood organizational skills and ability to manage multiple projects with attention to detail.Leadership / Management / CoachingInfluencing for impactMulti-taskingEstablishing trust and credibilityAbility to lead people to successEqual Opportunity Employer / Protected Veterans / Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)
Salary : $150,000
