Marketing Coordinator

Juniper Preserve is excited to announce the exceptional career opportunity of Marketing Coordinator. Qualified candidates will thrive in a hospitality environment and be highly focused on providing superior service.

• Marketing 
• Ensures that sufficient and appropriate marketing activity takes place to reach revenue targets for activity as directed by the Marketing Manager, including, but not limited to, specific promotional campaigns or initiatives, special promotions, and events. Activity will be defined by both property-specific and corporate plans and be related to the current property vision as well as future development plans and initiatives. 
• Assists in the production of marketing campaigns by creating innovative and dynamic marketing ideas within agreed budgets and timescales and is responsible for reporting the results. 
• Assists with the development, writing, and communication of marketing plans, promotional recaps, creative briefs, project recommendations, and presentations. 
• Track marketing campaign results and produce campaign analytics reports as required. 
• Works effectively as part of a multi-disciplinary marketing, sales, revenue (and on occasion membership) team to communicate, coordinate, and integrate marketing communications and apply best-in-class practices to all efforts. 
• Participates in regular strategy meetings and develops new programs and initiatives that are designed to further Preserve’s marketing strategy. 
• Assists the Marketing Manager with advertising initiatives and media plans. 
• Monitor all processes and implement improvements to enhance marketing productivity. 
• Ensures the Company’s brand is applied consistently and appropriately throughout all marketing communications. 
• Maintains database of key leads and contacts through lead acquisition and segmentation techniques. 
• Work with the Marketing Manager on the preparation of the annual Marketing Plan.

• Write, edit, and/or contribute to promotional literature, newsletters, and direct marketing projects. 
• Prepares and distributes various electronic communications including, but not limited to, resort announcements and electronic newsletters
• Reviews various marketing materials and make recommended edits. 
• Maintains all marketing collateral for the Resort and Real Estate. 
• Maintains electronic media, including video and photo galleries, in conjunction with Agency partners.

• Attends staff meetings conducted by the Marketing Manager.
• Maintain a clean and neat work environment.
• Able to effectively handle multiple tasks.
• Incorporates safe work practices in job performance.
• Regular and reliable attendance.
• Maintains a professional standard at Pronghorn including, but not limited to, appearance, interaction with members, associates, guests of the resort, verbal discussions and written correspondence. Does not discuss work-related issues with members and resort guests.
• Supports and adheres to the CORE Values (ie. “The T.R.I.P.”) and Guest Service Philosophy as defined by the Company.
• Participate in and support company efforts towards sustainability and environmental initiatives
• Maintains a positive attitude and the flexibility to take on new and different tasks as assigned by the Marketing Manager.

• To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
• Associate’s Degree or higher with an emphasis in Marketing, Communications, Design or equivalent and a minimum of three (3) years demonstrable and progressive experience related to Essential Functions of position.
• Proficiency and demonstrated experience in developing marketing and promotional campaigns designed to achieve a planned result or outcome and in measuring the success of the marketing activities.
• Proficiency and demonstrated experience in preparing and developing effective visual design and compelling written copy to support marketing and promotional campaigns.
• Attention to detail, accuracy, and strong proofreading skills.
• Ability to work independently and in a self-directed manner.
• Proficiency in Google Apps and Gmail.
• Proficiency in Social Media applications including, but not limited to Facebook, Instagram, TikTok, and LinkedIn.
• Proficiency in videography or photography.

• Proficiency in Adobe InDesign, Photoshop, and Illustrator.
• Proficiency in an email marketing provider such as Revinate.
•  Proficiency in general web page design and updating via a content management system.

• Must be able to read and understand written and oral instructions. Must be able to comprehend topics of a conceptual nature.
• Ability to add, subtract, multiply, and divide in all units of measure using whole numbers, common fractions, and decimals.
• Ability to compute rate, ratio, and percent and to draw and interpret graphs. Ability to work with mathematical concepts such as probability, predictability, and deductions.
• Ability to define problems, collect data, establish facts and draw conclusions.

• Frequent or occasional need to perform the following physical activities: reaching, bending, pushing, pulling, twisting, lifting, and climbing.
• Frequent need to perform standing and walking activities related to inspecting the property.
• Constant need to perform the following physical activities: grasping, turning, finger dexterity.
• Occasionally will need to stand for long periods of time.
• Lifting/carrying up to 10 lbs. frequently and 25 lbs. occasionally.
• Vision requirements: constant need to view small print. Frequent need to see small details and things clearly beyond arm’s reach.
• Hearing requirements: constant need to speak on the telephone and/or two-way radio, respond to the general public and converse with staff.
• Ability to hear fire alarms and emergency equipment.