Lead Designer

TRUEWERK, based in Denver, Colorado, is reimagining life and work in the trades by engineering the world’s most technically-advanced, high-performance workwear. Today’s trade professionals rely on workwear that keeps them safe, comfortable, and capable of working at their best. By innovating technical fabrics that provide unmatched performance in hot weather or layer together in cold and inclement weather, TRUEWERK is proud to support the men and women across the trades who build tomorrow. TRUEWERK services customers in the US and Canada on www.TRUEWERK.com and Amazon, and outfits businesses via its Enterprise Uniform Program. With a current team of about 50 hardworking employees, TRUEWERK is on a growth trajectory and is passionate about developing our people and culture to contribute to our mission.

TRUEWERK is looking for an exceptional Lead Designer to combine their experience, problem solving abilities, and cultural relevance to help build and support the future of technical workwear. The ideal candidate needs to be a highly creative problem solver, who doesn’t settle for anything less than the best creative solutions. They have a passion for creativity and are committed to staying up-to-date with current and future trends and technology—with exceptional abilities in design and typography. The Lead Designer will focus on the consumer facing Brand experience of product, communication, digital, retail, and collateral materials by:

• Crafting all aspects of the look and feel of brand experiences for consumer touch points in partnership with Brand, Marketing, and functional teams across the organization.

• Developing concepts with original designs or direction and continuing to evolve design systems.

• Creating mood boards to develop the next generation of visual solutions for 2D and 3D execution for consumer experiences (branding, campaign, retail, digital, social, etc.).

• Delivering coordinated design solutions across all appropriate channels.

• Working as a thought partner and collaborator with our Creative Director and design team on company-wide initiatives and campaigns.

• 
  5-7 years graphic design and art direction experience in branded content, agency, editorial or marketing environments.

• Experience working in a startup environment with a proven ability to flex and adapt to changing business needs while maintaining creative quality.

• A passion for disrupting the workwear and/or apparel industry.

• Exceptional portfolio of creative work, highlighting a seasoned background in digital and editorial design.

• Great knowledge and expertise in all aspects of layout, typography, illustration, identity, digital production and publishing across editorial formats and platforms.

• Thorough understanding of today’s media landscape, with in-depth knowledge of interactive communication, consumer engagement, processes and user-interface design for digital products.

• Expert understanding of FIGMA and Adobe Suite.

• Ability to collaborate on team efforts while also working independently to deliver on individual responsibilities.

• Strong time management with ability to toggle between daily and long-term tasks, keeping work streams moving forward simultaneously.

• Adept at presenting and defending creative work while remaining open, flexible, and collaborative.

• Bachelor's degree or higher in graphic design or related field, or equivalent combination of education and experience.

• Background in athletics, sports, and / or outdoor brands are strongly preferred.

• Active and up-to-date portfolio showcasing recent work that includes a vast spectrum of creative assets and design styles (please include portfolio link in application).

TRUEWERK is committed to providing fair and competitive compensation through a combination of base salary and performance-based bonuses. Other benefits include but are not limited to:

• Employer-paid medical coverage
• Employer-paid dental coverage
• Optional vision coverage
• Employer-paid Life and AD&D insurance
• Employer-paid Short-Term & Long-Term Disability coverage
• Affordable coverage for dependents and domestic partners
• Additional out-of-pocket insurance options
• HSA account with employer contribution
• 401K with company match
• Monthly technology stipend
• Annual performance bonus
• Unlimited PTO policy
• 11 company holidays
• Hybrid working schedule
• Employee Assistance Program for mental health support
• Free workwear for you and discounts for friends and family!

Salary Range: $110,000 - $140,000 OTE

Applications for this role are expected to be accepted through February 18, 2025. Candidates must include a link to their online portfolio to be considered for this role.

TRUEWERK is an Equal Opportunity Employer and prohibits discrimination and harassment of any kind. All employment decisions at TRUEWERK are based on business needs, job requirements, and individual qualifications, without regard to race, color, age, religion, family or parental status, pregnancy, sex, gender identity, sexual orientation, national origin, disability, genetic information, or any other protected characteristic as outlined by federal, state, and local laws.