What are the responsibilities and job description for the Assistant Director of Communications and Marketing position at Tulane University?
The Assistant Director for Communications and Marketing is a professional position in the Office of the Dean. This position is responsible for supporting the Director of Communications in the development and execution of a comprehensive editorial strategy and communications plan for the School of Law at Tulane.
The Assistant Director works with the Director of Communications to create brand-consistent messaging that enhances the reputation of the School of Law and its many departments, faculty, students, activities, news and accomplishments. This position manages the distribution of this content across all mediums. This position works across print and digital formats alike, including but not limited to Tulane Law e-Newsletters, priority webpages, social media, press releases, alumni e-newsletters and digital copy across platforms.
The Assistant Director works with the Director of Communications to create brand-consistent messaging that enhances the reputation of the School of Law and its many departments, faculty, students, activities, news and accomplishments. This position manages the distribution of this content across all mediums. This position works across print and digital formats alike, including but not limited to Tulane Law e-Newsletters, priority webpages, social media, press releases, alumni e-newsletters and digital copy across platforms.
Required Knowledge, Skills, and Abilities
- Demonstrated excellence in writing, editing, content ideation, social media and project management.
- Proficiency across communication formats, with a consistent yet flexible writing voice, effective active listening and interviewing skills, and a record of delivering quality work in a timely manner.
- Excellent knowledge across social media channels including Instagram, Twitter, Facebook, LinkedIn, and TikTok as well as Microsoft Office and relevant cloud-based platforms.
- Excellent organizational skills, including the ability to prioritize and manage projects, set and meet established deadlines, and work seamlessly across content formats.
- Ability to exercise independent judgment while also working in a collaborative team environment.
- The desire to learn and grow within the position and problem-solve when faced with challenges.
- Ability to understand academic disciplines and translate their impact via compelling narrative.
- Aptitude for conceptualizing and implementing new forms of content and communication.
Required Education and/or Experience
- 4 years of relevant experience.
Preferred Qualifications
- 5 years of relevant experience in higher education, or 3 years in a high-volume atmosphere media/agency/editorial setting.
- Competency with Adobe Creative Suite and willingness to learn new software programs as needed.
- Experience in higher education environment.
- Experience in a multiplatform content creation atmosphere, ideally driving measurable impact.
- Enthusiasm for existing and emerging content creation platforms and technologies.
- Experience with media relations.
