What are the responsibilities and job description for the Growth & Engagement Director position at Two Chairs?
Two Chairs is building a new kind of mental health system based on the idea that the status quo isn’t good enough. Industry-best clinician experiences, better client outcomes, groundbreaking innovation, and access to the highest quality care are how we’ll raise the bar for the entire industry. With that, we're excited and honored to have been recognized as a 2024 Great Place to Work , 2024 Fortune Best Workplaces in the Bay Area , and 2023 San Francisco Business Times Bay Area Best Places to Work .
Diversity, equity, and inclusion are the principles guiding how we build our business and teams. We encourage interested candidates from diverse backgrounds to apply even if they don't think they meet every expectation of the role.
About the role
The Growth and Engagement Director will report to our Chief Growth Officer and lead new member engagement and conversion. In this role, you will partner with Brand Marketing to refine our value proposition, positioning, segmentation, and messaging and with the Payer and Provider Partnership teams to develop strategies that drive top-of-the-funnel growth. You will also collaborate closely with the Product, Design, Engineering, Data, and Operations teams to optimize new member conversion. Leveraging deep user research, you will craft a holistic engagement strategy to effectively reach and convert key member audience segments. Additionally, you will work with the Data team to establish the right processes to analyze performance, refine initiatives, and provide regular progress updates toward growth targets. In this role, you will have the opportunity to present and collaborate with our Executive Leadership Team to further the impact of your work.
Core Areas of Responsibility
- Value Proposition & Positioning
Collaborate with Product, Design, and Clinical to develop member onboarding experiences that convey the benefits of Two Chairs’ services.
Collaborate with Product and Design to further our understanding of prospective or existing therapy and psychiatry members.
Collaborate with Product and Engineering to design and oversee CRM capabilities, enabling ongoing engagement with current and prospective members.
Collaborate closely with Product and Design teams to develop and execute a capability roadmap combining feature development and marketing initiatives that help drive member conversion.
Partner with the Data team to develop forecasting and monitoring tools that track progress against growth targets.
Impact and Success Indicators
Where you’ll make an impact in the first 90 days :
Where you’ll make an impact in the first year :
We’re looking for someone with :
Compensation & Benefits
The salary range for this full-time, exempt role is $176,000 - $238,000. The final offer is dependent on the qualifications and experience of the candidate hired. New hires can reasonably expect an offer between $176,000 and $207,000.
Additional perks and benefits :
Outreach Notice to Applicants
We are thrilled that you’re interested in joining our team! To ensure a consistent and equitable hiring process for all candidates, we kindly ask that you refrain from reaching out to current employees regarding the role, your application, or the interview process. Our talent acquisition team is committed to carefully reviewing all applications and will reach out directly if they decide to move forward.
All applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.
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Salary : $176,000 - $207,000
