Demo

HCP Marketing Lead Rare Disease

UCB Inc.
Boston, MA Full Time
POSTED ON 1/16/2025
AVAILABLE BEFORE 4/2/2025

Make your mark for patients

We are looking for a US Rare Disease HCP Marketing Lead who is driven by impacting the lives of those dealing with rare diseases, highly collaborative, and executes flawlessly to join our Rare Disease Organization (RDO) team. The position can be in one of our three offices : HQ in Atlanta, GA, Boston, MA, or Raleigh, NC. UCB operates in a hybrid model.

About the role

The US RDO Marketing Lead will play a key role in shaping HCP strategy to ensure UCB is optimizing patient value for those struggling with the symptoms and impact of generalized myasthenia gravis (gMG).

The successful candidate will assist in building UCB's leadership position in the gMG market, specifically leading the HCP marketing efforts for newly launched therapies supporting the Account Executive sales team in the field.

Who you'll work with

  • Account Executives
  • UCB internal teams
  • Market Access
  • US Sales, Field Reimbursement
  • Thought Leader Liaisons
  • US Medical Affairs
  • Vendors

What you'll do

  • Help define and support the HCP Marketing strategy for the promotion of two therapies with two different MOAs to the neuromuscular community
  • Own the execution of all sales force related marketing activities for both therapies and gMG disease awareness, and portfolio efforts
  • Own and drive the communication plan with field sales team
  • Listen and learn from internal and external stakeholders to uncover insights to drive business forward.
  • Lead strategic development, execution, and implementation of promotional materials and programs - both branded and unbranded
  • Skillfully manage content through the Review Committee (RC) process
  • Operate at the highest level of UCB compliance and professional standards. Compliance is a part of how we operate within UCB. Adherence to compliant behavior is an expectation at UCB and demonstrated by embracing ethical decision-making practices and guidelines in all aspects of our organization.
  • Print asset management, including vendor relationship, asset review and approval, budgets, timelines, and UCB field force Print Depot
  • Manage sales force IVA / iPad based asset deployments working with creative agency, UCB Digital Factory and UCB IT
  • Provide input to, and utilize findings from, market research studies dedicated to understanding needs of healthcare providers, turning customer insights into actionable programs that have a beneficial impact on the growth of the business
  • Interested? For this role we're looking for the following education, experience and skills

  • Bachelor's Degree in the health sciences, business / marketing, or related field
  • Minimum of 8 years of Pharmaceutical marketing or sales experience
  • Solid speaking, writing, and communication skills. Ability to present to groups of all sizes, sometimes at short notice.
  • Ability to manage multiple priorities with excellent organizational and problem-solving skills.
  • Ability to solve complex problems, leveraging internal and external capabilities to find innovative solutions
  • Ability to work independently with guidance only needed on the most complex tasks
  • Ability to be agile and lead scope change based on external or internal factors
  • Preferred experience

  • Rare disease and / or neurology experience preferred.
  • Demonstrated experience and success leading without authority across multidisciplinary and / or highly-matrixed teams
  • Keen understanding of how to leverage the sales forces to execute tactically and accomplish key objectives and business goals
  • This position's reasonably anticipated base salary range is $121,900 - $160,000 per year. The actual salary offered will take into account internal equity and may also vary depending on the candidate's geographic region, job-related knowledge, skills, and experience, among other factors.

    Are you ready to 'go beyond' to create value and make your mark for patients? If this sounds like you, then we would love to hear from you!

    About us

    Read on to find out what you will need to succeed in this position, including skills, qualifications, and experience.

    UCB is a global biopharmaceutical company, focusing on neurology and immunology. We are around 8,500 people in all four corners of the globe, inspired by patients and driven by science.

    Why work with us?

    At UCB, we don't just complete tasks, we create value. We aren't afraid to push forward, collaborate, and innovate to make our mark for patients. We have a caring, supportive culture where everyone feels included, respected, and has equitable opportunities to do their best work. We 'go beyond' to create value for our patients, and always with a human focus, whether that's on our patients, our employees, or our planet. Working for us, you will discover a place where you can grow, and have the freedom to carve your own career path to achieve your full potential.

    As an Equal Opportunity Employer, we are open to all talent, and adhere to Affirmative Action principles. This ensures that all qualified applicants will receive equal consideration for employment without regard to neurodiversity, race / ethnicity, colour, national origin, religion, gender, pregnancy, marital status, sexual orientation, gender identity / expression, age, disability, genetic information, military service, covered / protected veteran status or any other federal, state or local protected class.

    Should you require any adjustments to our process to assist you in demonstrating your strengths and capabilities contact us on US-Reasonable_Accommodation@ucb.com for application to US based roles. Please note should your enquiry not relate to adjustments; we will not be able to support you through this channel.

    J-18808-Ljbffr

    Salary : $121,900 - $160,000

    If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution. Compensation Planning
    Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right. Surveys & Data Sets

    What is the career path for a HCP Marketing Lead Rare Disease?

    Sign up to receive alerts about other jobs on the HCP Marketing Lead Rare Disease career path by checking the boxes next to the positions that interest you.
    Income Estimation: 
    $233,407 - $301,296
    Income Estimation: 
    $250,936 - $382,719
    Income Estimation: 
    $280,863 - $411,675
    Income Estimation: 
    $249,151 - $341,218
    Income Estimation: 
    $320,451 - $462,745
    Income Estimation: 
    $115,898 - $155,468
    Income Estimation: 
    $160,561 - $207,658
    Income Estimation: 
    $160,561 - $207,658
    Income Estimation: 
    $192,426 - $255,933
    Income Estimation: 
    $96,928 - $129,143
    Income Estimation: 
    $115,898 - $155,468
    View Core, Job Family, and Industry Job Skills and Competency Data for more than 15,000 Job Titles Skills Library

    Job openings at UCB Inc.

    UCB Inc.
    Hired Organization Address Jersey, NJ Full Time
    Make your mark for patients We seek an energetic and accomplished Account Experience Specialist (AES) to join our Rare S...
    UCB Inc.
    Hired Organization Address Smyrna, GA Intern
    College Education Level - Junior Pay Rate - $23/hr Internship Start Dates 05/19/2025-08/01/2025 Must be able to attend f...
    UCB Inc.
    Hired Organization Address Atlanta, GA Full Time
    JOB DESCRIPTION Make your mark for patients UCB's Dermatology organization is looking for a Global Stakeholder Integrato...
    UCB Inc.
    Hired Organization Address Atlanta, GA Contractor
    Make your mark for patients We are looking for a Senior Analyst, Contracts and Pricing , who is intellectually curious, ...

    Not the job you're looking for? Here are some other HCP Marketing Lead Rare Disease jobs in the Boston, MA area that may be a better fit.

    HCP Marketing Lead, Hereditary Angioedema (HAE)

    Intellia Therapeutics, Cambridge, MA

    AI Assistant is available now!

    Feel free to start your new journey!