Demo

Assistant Marketing Manager

Unique Solutions
Rochester, NY Full Time
POSTED ON 3/6/2025
AVAILABLE BEFORE 4/5/2025
We are currently seeking a motivated and experienced Assistant Marketing Manager to support the development and execution of our marketing strategies. This is an exciting opportunity for someone who is passionate about marketing and ready to contribute to the growth of our brand.

Key Responsibilities

  • Assist in the development and execution of comprehensive marketing strategies to increase brand awareness, customer acquisition, and retention.
  • Collaborate with the marketing team to plan and execute marketing campaigns across multiple channels, including digital, print, and social media.
  • Help manage and optimize social media platforms, ensuring content is engaging and aligned with the brand’s voice and goals.
  • Coordinate market research to gather insights on customer preferences, trends, and competitor strategies.
  • Work with creative teams to develop marketing materials such as brochures, email campaigns, and advertisements.
  • Analyze marketing campaign performance, provide insights, and suggest areas for optimization to improve ROI.
  • Assist in organizing and executing events, promotions, and trade shows to enhance brand presence.
  • Support the marketing team with budget tracking and cost analysis for campaigns and activities.
  • Stay updated with the latest marketing trends, tools, and best practices to ensure the company’s marketing efforts remain competitive.
  • Lead and manage smaller projects within the marketing team and ensure they are completed on time and within budget.

Skills & Qualifications

  • Bachelor’s degree in Marketing, Business Administration, or a related field.
  • 2-3 years of experience in marketing, preferably in a management or coordination role.
  • Strong understanding of digital marketing strategies, including SEO, SEM, social media, and email marketing.
  • Excellent communication and interpersonal skills, with the ability to collaborate with teams across departments.
  • Proficient in marketing software and tools, such as Google Analytics, social media platforms, and Microsoft Office Suite.
  • Creative thinking with a results-driven mindset.
  • Strong organizational and time-management skills with the ability to manage multiple projects simultaneously.
  • Ability to analyze data and provide actionable insights to improve campaign performance.
  • Knowledge of graphic design or content management tools is a plus.

What We Offer

  • Competitive salary and benefits package.
  • Opportunities for professional growth and career development.
  • A dynamic and collaborative work environment.
  • Access to ongoing learning and training to help you grow in your marketing career.

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