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Marketing and Communications Specialist

University of Michigan
Ann Arbor, MI Full Time
POSTED ON 2/16/2025
AVAILABLE BEFORE 5/15/2025

Marketing and Communications Specialist

Apply Now

How to Apply

A cover letter is required for consideration for this position and should be attached as the first page of your resume. The cover letter should address your specific interest in the position and outline skills and experience that directly relate to this position.

Job Summary

Department Summary

University Health & Counseling (UHC), within the University of Michigan's Division of Student Life, is a comprehensive clinical care unit made up of Counseling and Psychological Services and University Health Services. UHC provides public-health-informed clinical services designed especially for the college population. Select services include primary care; individual and group counseling; specialized clinics such as sports medicine, sexual health, and addiction medicine; an in-house pharmacy; and more.

Job Summary

The marketing and communications specialist is responsible for managing and developing comprehensive communications plans for University Health & Counseling (UHC). Specifically, this role serves as the lead in managing and maintaining a newly revamped and branded website for UHC, managing the development and coordination of needed materials (including presentations, handouts, rack cards, and more), and providing essential support in communications efforts across UHC, and with relevant stakeholders and other divisional and institutional partners. They will also offer guidance and counsel to the leadership of UHC from a communications, marketing, and design perspective. They will partner closely with the communications and PR lead for the chief health officer and other health and wellness communications staff within the portfolio of the associate vice president for health and wellness in Student Life and chief health officer.

Why Work at Michigan?

Benefits at the University of Michigan

In addition to a career filled with purpose and opportunity, The University of Michigan offers a comprehensive benefits package to help you stay well, protect yourself and your family, and plan for a secure future. Benefits include :

Paid time off for vacations, holidays, and sick time

A retirement plan that provides two-for-one matching contributions after 12 months

Many choices for comprehensive health insurance

Life insurance

Long-term disability coverage

Flexible spending accounts for healthcare and dependent care expenses

Financial / Budgetary Responsibility

Responsibilities

Communications Planning (50%)

Develop internal and external communication plans for UHC units, including managing implementation timelines / calendars.

Manage the creation of a new UHC website and maintain web content long term using Drupal and WordPress.

Work with various partners, including UHC senior leadership, UHC clinical staff, Student Life communicators, U-M Public Affairs, and others.

Strategize and coordinate with appropriate staff to develop and implement health behavior campaigns and digital marketing strategies that increase traffic to UHC and student engagement with public health messaging.

Counsel and work with UHC leadership to execute communications projects (e.g., annual reports, strategic plan communication, internal communications).

Will promote health equity and access through UHC communications materials.

Contribute UHC content to Student Life divisional-level communication efforts.

Marketing (25%)

Plan and execute marketing efforts that promote, support, and engage the initiatives of UHC across the university.

Represent UHC positively to students, faculty, staff, family members, and the broader community.

Coordinate social media strategies, policies, and best practices across the health and wellness portfolio and Student Life.

Lead efforts to order print materials, including handouts, banners, and more.

Design (25%)

Partner with designers within and outside of Student Life and manage various design requests for UHC, including development, proofreading, and printing.

Maintain inventory of necessary materials and swag items and reorder / update as needed.

Lead the design of occasional pieces for print or digital use.

Required Qualifications

Bachelor's Degree in Health Communications, Communications, English, Marketing, or a related field

A minimum of 3 years of experience in communications

Modes of Work

Positions that are eligible for hybrid or mobile / remote work mode are at the discretion of the hiring department. Work agreements are reviewed annually at a minimum and are subject to change at any time, and for any reason, throughout the course of employment. Learn more about thework modes () .

Additional Information

Position Criteria :

Strong experience or interest in health care, public health, mental health, or a related field

Ability to work proactively and strategically to anticipate communication needs and present options

Previous work experience developing internal communications plans and strategies

Demonstrated capacity in creating exceptional communications, strong writing skills, and ability tocommunicate clearly to a variety of audiences

Ability to produce or direct content on digital and social media platforms

Ability to work in a fast-paced atmosphere and effectively meet deadlines while remaining flexible forunplanned opportunities

Ability to both work independently and collaborate in a team environment

Ability to supervise and support student workers

Experience with website content management

Financial / Budgetary Responsibility

  • N / A

Direct reports

  • N / A
  • This role may have reporting obligations under Title IX and Clery.

    Authorization to work in the U.S. is a precondition of employment and applicants for this position will not be sponsored for work visas.

    Salary may vary depending on qualifications, experience, and education of the selected candidate.

    Selected candidates whose start date is 4 / 1 / 2025 or after, will not be eligible for the university FY25-26 salary / merit plan unless otherwise notified.

    Relocation will not be offered for this position.

    studentlife

    Application Deadline

    Job openings are posted for a minimum of seven calendar days. The review and selection process may begin as early as the eighth day after posting. This opening may be removed from posting boards and filled anytime after the minimum posting period has ended.

    U-M EEO / AA Statement

    The University of Michigan is an equal opportunity / affirmative action employer.

    Job Detail

    Job Opening ID

    260159

    Working Title

    Marketing and Communications Specialist

    Job Title

    Mktg Communications Specialist

    Work Location

    Ann Arbor Campus

    Ann Arbor, MI

    Modes of Work

    Hybrid

    Full / Part Time

    Full-Time

    Regular / Temporary

    Regular

    FLSA Status

    Exempt

    Organizational Group

    Dsa Central Administ

    Department

    Counseling Services

    Posting Begin / End Date

    2 / 11 / 2025 - 2 / 25 / 2025

    Salary

    54,100.00 - $62,200.00

    Career Interest

    Communications & Marketing

    Apply Now

    Salary : $54,100 - $62,200

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