What are the responsibilities and job description for the Marketing Specialist, Continuing Legal Education, Texas Law position at University of Texas at Austin?
Work closely and collaboratively with program directors, senior managers, and marketing team members to coordinate and execute marketing and communications campaigns for a portfolio of approximately 15-18 live annual conferences, as well as a possible assortment of webcasted seminars and recorded eProducts, including development, scheduling, timely production and execution of all promotional print and email campaigns, registrant communication, timely collection and review of copy and graphics, and coordination of service providers to ensure all campaign elements execute on schedule. Liaise as directed by program directors with UT Law CLE co-sponsors and other conference sponsors regarding joint marketing efforts to obtain and provide needed copy, list, and campaign coordination.Demonstrate proficiency using proprietary content management system, Microsoft Office (Word, Excel, and Outlook), as well as software for coordinating and executing marketing campaigns, such asEmma, Canva, Adobe Creative Suite, and Qualtrics inaddition to various online and social media platforms, such as LinkedIn, Twitter, and Facebook. Incorporate new software offerings as needed and teach other team members how to use them. Create and refine custom searches for data extraction from proprietary "Admin" customer database. Normalize data and incorporate as needed into marketing campaigns.Other related functions as assigned.
