What are the responsibilities and job description for the Marketing and Business Development Specialist position at Upward Health?
At Upward Health, we are revolutionizing the way healthcare is delivered. Our multidisciplinary medical group provides 24/7 whole-person care, addressing physical, behavioral, and social health needs in the comfort of patients' own homes.
Job Description
The Marketing and Business Development Specialist will join our growing marketing team as a brand ambassador at Upward Health. This role will participate in a broad range of marketing functions, including content creation for both patients and customers, video editing, website design, and social media activity. Additionally, the specialist will assist with business development initiatives to identify and pursue new growth opportunities.
Key Responsibilities:
- Manage inbound, internal marketing material requests.
- Assist in identifying and pursuing new business opportunities, including lead generation and creation of PowerPoint decks and other materials.
- Oversee internal marketing inventory orders for patient-facing staff.
- Edit staff and patient testimonial videos.
- Conduct research on business development opportunities to prepare colleagues with insights and analysis.
- Create and/or edit written content to be published on the company's website, social media, and outside publications.
This role will report to the Marketing Manager and requires a versatile person with both design and writing strengths who is excited about participating in a wide range of marketing activities. Our environment is fast-paced, and initiatives grow and change quickly, so a highly motivated and flexible person will do best in this position.