What are the responsibilities and job description for the Digital Marketing and Communications Manager position at US Pharmacopeia?
US Pharmacopeia (USP) is an independent, scientific nonprofit organization that has been dedicated to ensuring the availability of safe, quality medicines since 1820. With a focus on public health, USP uses rigorous science and public quality standards to protect patient safety and improve global health. Our mission extends to building trust in drug therapies, dietary supplements, and food ingredients. We are currently working to strengthen the global supply chain so that essential medicines are accessible and effective when needed. Learn more about us at www.usp.org.
This is a contract role for a Digital Marketing and Communications Manager. The role is hybrid, based in Rockville, MD, with some work from home acceptable. The Digital Marketing and Communications Manager will be responsible for managing digital marketing campaigns, creating and overseeing content for various digital platforms, coordinating with internal teams to ensure brand consistency, analyzing digital marketing metrics, and optimizing strategies to improve engagement and performance.
- Digital Marketing, Social Media Management, and SEO skills
- Content Creation, Copywriting, and Editing skills
- Project Management, Campaign Management, and Analytics skills
- Experience with marketing tools such as Google Analytics, AdWords, and social media platforms
- Strong analytical and problem-solving skills
- Excellent written and verbal communication skills
- Ability to work independently and in a hybrid environment
- Bachelor's degree in Marketing, Communications, Business, or a related field
- Experience in the healthcare or nonprofit sector is a plus
