Demo

Marketing Specialist - CA - On Site

Vensure Employer Services
Vensure Employer Services Salary
Huntington, CA Full Time
POSTED ON 1/20/2025
AVAILABLE BEFORE 4/8/2025

Position Summary

Our client is a fast-growing organization that provides patients with a modern solution for urgent medical treatment and routine healthcare to improve their quality of life.

They are seeking a Marketing Specialist who lives their core values of being caring, knowledgeable, and exceptional with a passion for serving our patients. This leader will exude positivity and demonstrate operational excellence, ownership of their business, and the expertise to act with a sense of urgency. Our team members deliver an impeccable patient experience and treat everyone like family. The Marketing Specialist will be a trusted team member providing care to our patients and a trusted partner to the clinical team, center staff, and the Executive Leadership team.

Responsibilities : Campaign Development

Develop and execute marketing campaigns across multiple channels (digital, print, social media, etc.).Coordinate with graphic designers, content creators, and other team members to produce promotional materials.

Content Creation

Create engaging and relevant content for websites, blogs, social media, email marketing, and other platforms.Ensure all content aligns with the brand voice and messaging.

Market Research

Conduct market research to identify trends, target audiences, and competitive landscape.Analyze data and provide insights to improve marketing strategies and campaigns.

SEO and SEM

Optimize website content for search engines (SEO).Manage paid search campaigns (SEM) and analyze their performance.

Social Media Management

Develop and manage social media strategies to increase brand awareness and engagement.Monitor social media channels and respond to customer inquiries and comments.

Email Marketing

Design and execute email marketing campaigns, including newsletters, promotional emails, and drip campaigns.Track and analyze email performance metrics.

Analytics and Reporting

Use analytics tools to measure the effectiveness of marketing campaigns.Prepare and present regular reports on campaign performance and ROI.

Collaboration

Work closely with sales, product development, and customer service teams to align marketing efforts with business goals.Support the Marketing Manager in various tasks and projects as needed.

Qualifications :

Bachelor's degree in Marketing, Communications, Business, or related field.Proven experience as a Marketing Specialist or similar role.Proficiency in marketing software and tools (e.g., Google Analytics, HubSpot, SEMrush).Excellent written and verbal communication skills.Strong analytical and problem-solving abilities.Creativity and ability to think outside the box.Knowledge of current marketing trends and best practices.Ability to work independently and as part of a team.

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