What are the responsibilities and job description for the Director of Integrated Marketing Programs position at Veralto?
Unlocking Growth through Integrated Marketing
As Director of Integrated Marketing Programs, you will be responsible for developing and executing marketing strategies that drive business growth and enhance our brand reputation.
Key Responsibilities:
- Develop and implement integrated marketing plans to generate demand for our products and services.
- Manage a team of channel owners and content creators to execute strategies that drive demand generation and fuel long-term growth.
- Oversee project management processes and day-to-day operations to ensure timely completion of campaigns and deliverables.
- Collaborate with cross-functional teams to create comprehensive dashboards and reporting frameworks that track the success of marketing efforts.
