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New Business Client Partner, SMB, Paramount Advertising (East) Job at ViacomCBS

ViacomCBS
New York, NY Full Time
POSTED ON 2/27/2025
AVAILABLE BEFORE 5/21/2025

At Paramount, we're revolutionizing the way small and medium businesses advertise on TV and Connected TV (CTV)! Our self-serve ads platform (Paramount Ads Manager) is innovative and enables businesses to easily build impactful advertising campaigns. It helps reach audiences through television and streaming. As a New Business Client Partner, you will prospect, qualify, pitch, and close high potential SMB advertisers on Paramount Ads Manager. You will lay the foundation of a new team who is responsible for introducing CTV advertising to first-time TV buyers. This role is dedicated to new client acquisition.

KEY RESPONSIBILITIES :

  • New Business Prospecting : Proactively research and contact new leads (clients and agencies) in target industries
  • Client Strategy : Use a consultative sales approach to qualify prospects and uncover their needs, educating them on how Paramount Ads Manager can help them achieve their marketing goals
  • Sales Pipeline : Establish a strong cadence of sales activities (calls, meetings, emails, LinkedIn outreach) and move Salesforce opportunities through the pipeline
  • Product Expertise : Become an expert on Paramount Ads Manager to ensure each customer’s first campaign is set up for success
  • Sales Targets : Achieve individual revenue targets set for managed advertisers using Paramount Ads Manager
  • Cross Team Collaboration : Foster partnerships with collaborators from diverse teams to enhance client acquisition and sales techniques

Basic Qualifications :

  • 4 years of experience in digital media with at least 1-3 years of experience in sales
  • Bachelor's degree in Marketing, Business Administration, or a related field is required
  • Additional Qualifications :

  • Strong understanding of sales tools for prospecting and client outreach at scale
  • Excellent written and verbal communication skills to effectively present information to clients and collaborators
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