What are the responsibilities and job description for the Social Media Marketing- Intern position at Vida Shoes International?
The André Assous marketing team is currently seeking a motivated, passionate, and creative Social Media intern. Paid Internship 2 days per week.
Responsibilities include but not limited to:
- Assist with the design and execution of social media campaigns (Instagram, Facebook, Pinterest, Tiktok)
- Create/track weekly and monthly editorial calendars to promote brand
- Brainstorm and research ideas for original content
- Track social media engagement to identify high-performing ideas and campaigns for scalability
- Support marketing team at live and online events
- Respond to comments and DMs on social media platforms
- Write social media captions that speak to the company’s target audience
- Assist with photo/video content shoots
- Monitor/research competitor social channels
- Research influencers to collaborate with the brand – assist on influencer campaign strategy
- Ensure brand message is consistent
- Research and assist in the development of new strategies for increasing engagement
- Create compelling graphics to share across social channels
- Research social media trends and apply learnings
Qualifications:
- Basic knowledge of Canva/Graphic Design
- Proficient in IG, FB, Tiktok and youtube
- Experience with content creation
- Excellent verbal, written communication, and organizational skills
- Strong understanding of social media and marketing trends
- Adobe Suite (Photoshop & Illustrator) a plus
- Photo & Video Content Creation and Editing
- Experience in Fashion Industry a plus
What will you learn?
- Training in marketing strategies the brand uses on social media, specific tasks such as website redesign and optimization, and how to use tools such as content calendars
- Tracking and Reporting - understanding how content performs and using insights to inform social and content strategy (software such as Google Analytics, Facebook Insight, etc.)
- Knowledge and skills learned directly from key leadership and business owners (as well as networking)
- How to ask questions and gain a better understanding of strategies and overall business
- New found exposure/knowledge in all areas of marketing, which includes knowing how to fulfill tasks relevant to your desired career path as well as sharpening and honing the skills you already possess
- Social media marketing best practices
- Organizational skills and multi-tasking in a fast paced environment
Thank you in advance for your interest in this opening. Vida Shoes International is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability or protected veteran status. At this time, only qualified candidates will be contacted.
Direct applicants only, no third-party staffing inquiries, please. Do NOT reach out to HR if you are a third-party staffing agency.