What are the responsibilities and job description for the Associate Product Marketing Manager position at VirtualVocations?
A company is looking for an Associate Product Marketing Manager to support product marketing initiatives and drive growth in healthcare technology.Key ResponsibilitiesAssist in developing and executing go-to-market strategies for product launches and marketing campaignsSupport customer marketing initiatives, including the creation of case studies and testimonialsCollaborate with the marketing team to produce content and monitor the performance of marketing programsRequired QualificationsBachelor's degree in Business, Marketing, Healthcare Technology, or related field2-4 years of experience in product marketing or content marketing, preferably in high growth B2B SaaS companiesDemonstrated ability to leverage AI tools to enhance efficiency in a professional settingStrong analytical skills with the ability to identify market opportunitiesPassion for solving healthcare problems