What are the responsibilities and job description for the Media Planner position at VirtualVocations?
A company is looking for a Media Planner to support the creation and analysis of clients' media campaigns across various channels.Key ResponsibilitiesDevelop media plans to effectively reach target audiences and drive salesRecommend campaign optimizations across media channels and produce campaign analysis for clientsManage media performance data and collaborate with internal teams to adjust strategiesRequired QualificationsBachelor's degree in marketing, business, or a related field, or equivalent experienceTwo to four years of relevant experienceWorking knowledge of analytics tools such as MRI and NielsenBroad understanding of media channels and proficiency in Microsoft OfficeAnalytical mindset with aptitude for statistics and math
