What are the responsibilities and job description for the Content Creator position at Vyper Industrial?
ABOUT VYPER :
Here at Vyper Industrial, each and every person that’s part of this company strives to be the best we possibly can mentally, physically and emotionally. We don’t cut corners. We don’t quit. We want the best of the best talent and those that want to win. If that’s you, if you want to be the best you possibly can, then welcome home.
Vyper was founded by Dayne and Dylan Rusch in 2020 out of Dayne’s 400 sq. ft. apartment. The brothers grew up helping their dad in the garage as he worked on various projects, from building hot-rods to an airplane. While they would help their father, they noticed the major pain points and struggles he would encounter with the cheaply made products he was using. Not only were they cheaply made, but they were very dangerous as well. As the brothers grew older, this problem only became worse with the influx of overseas manufacturing. This did not sit well with the Mid-western valued brothers that loved American manufacturing.
Therefore, they founded Vyper Industrial and hit the ground running with a vision to manufacture American Made garage products and to build thousands of American jobs. They started with the first product, the Vyper Chair, and are moving into many different products as Vyper grows. From growing 110% since last year combined with a vision to take over this industry, the team here at Vyper won’t settle for anything less than market domination.
OVERVIEW :
At Vyper, we’re looking for someone who’s passionate about creating content that grabs attention and tells a story. As our Content Creator, you will have the freedom to bring your ideas to life - producing videos and photos that align with our clean, moody vibe while keeping things fresh and engaging. You will work on everything from product shots to social campaigns, seeing your work come to life and directly impacting how we connect with our audience. If you are ready to make your mark and bring your creative vision to a growing brand, we would love to have you on the team!
KEY RESPONSIBILITIES :
- Create and optimize content (video and photo) for social and paid marketing campaigns with a focus on engagement and conversion
- Create and edit product focused photography for website and marketing needs
- Develop and execute content that embodies Vyper's clean, moody, and professional aesthetic while maintaining an entertaining edge that resonates with our audience
- Independently manage multiple content creation projects from concept to delivery, demonstrating strong initiative and creative autonomy
- Manage and maintain video equipment while organizing project files efficiently
- Collaborate with the marketing team to align video content with campaign objectives, brand strategy, and ecommerce goals
- Adapt creatively to dynamic shooting environments and various styles
- Monitor performance metrics of video content across different platforms to optimize future productions, hit engagement goals, and improve conversion rates
REQUIRED SKILLS & EXPERIENCE :
At Vyper, we value initiative and creativity. The ideal candidate will be a self-starter who can independently identify opportunities, execute their vision, and consistently deliver content that elevates our brand's sophisticated aesthetic while driving business growth through compelling product storytelling.