What are the responsibilities and job description for the Sr Manager, Analytics Experimentation position at Warner Bros. Discovery?
Welcome to Warner Bros. Discovery… the stuff dreams are made of.
Who We Are…
When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
Your New Role…
We are CNN. THE WORLD'S MOST ESSENTIAL AND ENGAGING SOURCE OF DIGITAL NEWS. We are in the midst of rapid transformation and need our next generation of innovators, makers, and dreamers who will lead and drive our growth. We aim to make the world a better, more connected place.
CNN is seeking a Senior Manager of Experimentation who will be instrumental in leading and fostering a culture of experimentation across CNN’s digital properties. This individual should be self-motivated, work well independently and as part of a team, and be passionate about what they do. The role will be responsible for CNN Digital’s A/B and multivariate testing strategy, including experiment design, prioritization, results analysis, and insights communication in close partnership with cross-functional web and app product teams. They will define both long-term roadmap and manage day-to-day strategy and execution of A/B testing efforts. The Senior Manager will be a core member of the data analytics team and report to the VP of Digital Research and Analytics.
Your Role Accountabilities...
The Senior Manager Of Experimentation Will
This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.
Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.
If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.
In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery’s total compensation package for employees. Pay Range: $91,127.00 - $169,237.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.
Who We Are…
When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
Your New Role…
We are CNN. THE WORLD'S MOST ESSENTIAL AND ENGAGING SOURCE OF DIGITAL NEWS. We are in the midst of rapid transformation and need our next generation of innovators, makers, and dreamers who will lead and drive our growth. We aim to make the world a better, more connected place.
CNN is seeking a Senior Manager of Experimentation who will be instrumental in leading and fostering a culture of experimentation across CNN’s digital properties. This individual should be self-motivated, work well independently and as part of a team, and be passionate about what they do. The role will be responsible for CNN Digital’s A/B and multivariate testing strategy, including experiment design, prioritization, results analysis, and insights communication in close partnership with cross-functional web and app product teams. They will define both long-term roadmap and manage day-to-day strategy and execution of A/B testing efforts. The Senior Manager will be a core member of the data analytics team and report to the VP of Digital Research and Analytics.
Your Role Accountabilities...
The Senior Manager Of Experimentation Will
- Design and execute experiments supporting strategic initiatives that drive product insights to inform decision making and prioritization of product features/enhancements that increase user engagement and retention. Lead the creation of innovative, data-driven growth initiatives to identify new market opportunities and optimize existing revenue channels.
- Manage a small team of experimentation analysts who will design and execute experiments. Sr. Manager will be responsible for people activities such as hiring, providing feedback, developing capabilities, and building a diverse high performing team
- Establish and lead an experimentation center of excellence, creating processes and best practices for experiment design, hypothesis definition, KPI selection, requirements gathering, experiment coordination and documentation. Train analysts and product and engineering partners on the fundamentals of experimentation
- Collaborate with partners across the business to set priorities and establish roadmaps for supporting product development with A/B and multivariate tests
- Establish strong and productive relationships with product management and cross-functional teams to understand the needs of the business and use that knowledge to inform experimentation strategy
- Collaborate cross-functionally around strategic initiatives with larger Research & Analytics team to align resources and methodology with business needs
- 5 years of A/B and multivariate testing experience, serving as subject matter expert
- Expert knowledge of A/B testing platforms, preferably Optimizely
- Strong working knowledge of digital analytics KPIs and tools such as Adobe Analytics.
- Demonstrated experience working directly with digital Product Managers, Editorial teams, Designers, Engineering and Development, and Business Operations teams
- Strong interpersonal written and verbal communication skills with the ability to deliver complex messages to diverse audiences
- Experience with BI tools (e.g. Looker, Domo, Tableau, etc.)
- Experience using SQL to explore and analyze large data sets
- Ability to attract, retain, and develop data talent through caring leadership and an inclusive mindset
- Collaborative approach to partnership
- Comfortable communicating with a diverse set of backgrounds, seniority levels, and knowledge sets, particularly in translating complex data concepts to strategic recommendations
- Logical mindset capable of making appropriate trade-offs between speed and analytical depth without sacrificing quality
- A self-starter who is passionate about getting data, using data, making sense of data, and helping others benefit from making analytics driven decisions
- BA/BS degree or higher in Math, Statistics, Economics, Finance, Operations Research, Computer Science, Engineering, or other related quantitative field
- Strong understanding of HTML, Javascript, JQuery, CSS
- Strong industry knowledge of the digital consumer journey, including expertise in delivering analytics, insights, and results that inform decision making and strategy
- Experience with digital news or relevant digital analytics experience plus strong interest in news.
This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.
Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.
If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.
In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery’s total compensation package for employees. Pay Range: $91,127.00 - $169,237.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.
Salary : $91,127 - $169,237
