What are the responsibilities and job description for the Content Creator position at We Are Social?
THE ROLE
We are looking for a Content Creator who is passionate about all things social media. The ideal candidate will be proactive, strategic, socially-savvy, and detail-oriented. You should be able to react quickly in a fast-paced environment and be truly passionate about social media, what trends are shaping it, what best practice looks like, and how brands and fans are changing the landscape. A deep understanding of internet and pop culture, especially as it relates to Gen Z, is essential.
WE ARE
A creative agency powered by social connections. That means we thrive on what’s trending and creating campaigns that get people buzzing. We call it “Ideas Worth Talking About,” and we've proud to have played a part in some of the most culturally relevant campaigns of the decade for brands like McDonald’s, Adidas, Universal Pictures, and YouTube.
WHY YOU’LL LOVE IT HERE
- We like to laugh, we live for celeb gossip and we’re great on AUX.
- Our passport program lets you explore and work from one of our 18 other offices worldwide, including Paris, Singapore, Madrid, Dubai, London and more!
- You best believe we know how to celebrate our wins. And our losses (it’s how we learn).
- From carbon offsets to community kitchens, we’re passionate about making a difference.
- Did we say snacks? Because we have great snacks. (Shoutout to Sheila who keeps the kitchen stocked.)
YOU ARE
- A person who thrives in a fast-paced environment, responding quickly and proactively.
- Not interested in just following trends – you want to create them.
- A self-starter, who’ll take ideas from concept to execution, navigating feedback like a pro.
- Comfortable being featured in content and appearing on camera.
Traditional agency experience is not required, but it’s a plus. What matters is your deep understanding of what resonates with social audiences. This role is energetic, innovative and forward-thinking. Alongside engaging with communities, you’ll guide brands by staying ahead of social trends and cultural moments. In return, you’ll join a global agency dedicated to generating buzzworthy ideas for some of the world’s leading brands.
WHAT YOU’LL DO
- Daily content creation for brand social channels (across platforms like Instagram and TikTok).
- Ideating and creating concepts, franchises, and templates.
- Inform and create content that speaks to key moments in culture and ensures optimal execution of platform features and best practices.
- Collaborating with strategy and creative teams to create planned content and rapid response content as news, cultural moments, and trends emerge across social media platforms.
- Supporting internal teams with ongoing social listening and insights.
- Have a thorough understanding of the brand compass and the social strategy and how it plays out in your day-to-day role.
REQUIREMENTS FOR THIS ROLE
- Serial social media user who can demonstrate a deep understanding of key platforms
- Deep understanding of internet and pop culture, especially as it relates to reaching Gen Z
- Experience with hands-on content creation personally or for a brand (preferred)
- Experience with basic and/or in-app editing tools (e.g., CapCut).
- Ability to efficiently turn a concept into a produced piece of content.
- Deep understanding of content formats, real-time trends, and content creation best practices across core social media channels.
- Ability to track culture and trends in real-time while balancing key tasks and deliverables.
- Strong conceptual mind.
SALARY RANGE
$70,000-$200,000 annually
JOIN US
At We Are Social, we celebrate diverse perspectives and experiences. We welcome unique voices and talents, especially those not traditionally embraced by advertising. Discover more about our culture and our work.
Let’s do cool stuff together. Apply now!
Salary : $70,000 - $200,000
