What are the responsibilities and job description for the Marketing Coordinator position at Webb Auto Group?
Marketing Coordinator
Job Summary :
The Marketing Coordinator is responsible for developing and executing marketing strategies across various digital platforms. This role involves managing social media accounts, creating content, analyzing performance metrics, and collaborating with cross-functional teams.
Responsibilities :
Social Media Management :
Create, curate, and schedule engaging content for social media channels (e.g., Facebook, Twitter, Instagram, LinkedIn).
Monitor social media trends, respond to comments, and engage with followers.
Develop and maintain a content calendar.
Content Creation :
Write compelling copy for social media posts, blog articles, and email campaigns.
Design graphics, infographics, and videos to enhance brand visibility.
Collaborate with Vendors for OEM Content
Digital Advertising :
Plan and execute paid social media campaigns (e.g., Facebook Ads, Instagram Ads).
Optimize ad performance based on analytics and target audience.
Analytics and Reporting :
Track key performance indicators (KPIs) for social media and marketing efforts.
Generate reports on campaign performance, audience growth, and engagement.
Collaboration :
Work closely with the marketing team and other departments
Coordinate marketing initiatives with product launches and events.
SEO and SEM :
Understand basic search engine optimization (SEO) principles.
Assist in keyword research and optimization for website content.
Qualifications :
Preferred degree Marketing, Communications, or related field.
Proficiency in social media platforms and tools (Hootsuite, Social Pilot, Meta Business Suite, Promoboxx, SEMRush, etc.).
Excellent written and verbal communication skills.
Basic knowledge of SEO and digital advertising.
Creative mindset and ability to adapt to changing trends.
Organized with Attention to Detail and Problem Solver
Marketing – Full-Time, $20 Per Hour, Location In-Person
If you are looking for an opportunity to join the automotive industry, then you’ve just found your in! Webb Automotive is a family-owned and operated company that strives to offer career opportunities and growth. Come join our family-like team and apply today!
Salary : $20